Bassett & Bassett
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Bassett & Bassett
We blend applied communication science and psychology with more than 200 years of successful experience to create change. In layman's terms, we use communication as a tool to take messages and transform them into understanding, and meaningful connections between you and your audience - which strategically allows for the accomplishment of your goals.

We were hired by a city pension system at the beginning of the Detroit bankruptcy to take them through it, including member support and successful voting for accepting of the Plan of Adjustment (POA). Our proprietary Strategic Communication Management Plan included an extensive range of strategies and tools.
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We blend applied communication science and psychology with more than 200 years of successful experience to create change. What human behavior science has taught us about communication is that it only truly happens when we're talking with people in ways that make sense to them.

What our experience has taught us is that strategic and integrated communication programs, with that understanding at their core, can transform organizations - helping them achieve their goals, grow their business and create change.In academic speak our core approach is applied communication psychology.
What human behavior science has taught us about communication is that it only truly happens when we're talking with people in ways that make sense to them. That's why we have designed our team with a unique pluralism that helps us to communicate effectively with all people, whether they are located on our home turf or elsewhere around the world.
Picture an orchestra. In the same way that the conductor uses the musical score to pull the individual sections and instruments together to create one strong sound, we integrate all of the parts of your organization that can be used to communicate and organize them around a plan to help you achieve your goals.
What human behavior science has taught us about communication is that it only truly happens when we're talking with people in ways that make sense to them. What our experience has taught us is that strategic and integrated communication programs, with that understanding at their core, can transform organizations - helping them achieve their goals, grow their business or create change.
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