We're a consulting firm helping companies achieve strategic marketing success. Our mix of large-scale experience and entrepreneurial savvy, combined with our unique and proven business model, provides clients with service that's quicker, more efficient and more cost-effective than working with larger firms or agencies.
Businesses must have a strategic framework in place before creating and implementing tactics. Effective, measurable plans come from big ideas. That's where we come in. Our blend of classical marketing training and experience within mature organizations - paired with an entrepreneurial savvy - allows for an understanding of how a company's story needs to be told.
Businesses must have a strategic framework in place before creating and implementing tactics. Effective, measurable plans come from big ideas. That's where we come in. Our blend of classical marketing training and experience within mature organizations - paired with an entrepreneurial savvy - allows for an understanding of how a company's story needs to be told.
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Dorothy Muszynska is the Founder and Principal Consultant of DM Marketing Group. She's an award-winning marketing and branding strategist with 15 years of progressively responsible experience and a Kellogg MBA to her name. Her career has been a combination of classical marketing training and large company experience, along with navigating the entrepreneurial environment in working with smaller, private equity backed businesses.
Dorothy Muszynska is an award-winning marketing and branding strategist with over 15 years of marketing and leadership experience, and a Kellogg MBA to her name. She is the founder of DM Marketing Group, a strategic marketing consulting firm. Since launching the firm, Dorothy has been speaking on marketing and branding topics at various types of organizations.
Working with Dorothy has been nothing short of spectacular. My partner and I had a rough idea of what we thought our marketing plan and budget should include, what targets to aim for, and the best vehicles for marketing our unique niche product. Dorothy did a fantastic job of explaining where our focus should be.
Reviews (12)
Benjamin Craig
Jan 06, 2022
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Dorothy is not only an expert in the marketing field, but she also possesses a unique talent in presenting the material in a way to those outside of the marketing field can easily understand and grasp the concepts. She is highly engaging, energetic, and ebullient. Dorothy genuinely appreciates questions from her audience and is unafraid to give her honest, expert opinion - something that I appreciate when my organization, Way to Go, Inc., is trying to get our marketing brand strategy to accurately and effectively reflect our true benefits and values to those we serve. A+ all around!
Stephanne Byrd
Aug 20, 2020
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Dorothy Muszynska of DM Marketing was a tremendous help to Shenanddoah Economic Education, Inc. at a pivotal time. We had recently completed a strategic plan for the next 3-5 years and one of our first initiatives was to develop a brand strategy and new logo as ours was outdated and stale. Dorothy provided materials for review prior to our work session which enabled the meeting together to be very productive. She was enthusiastic and led us through a variety of exercises to help us further refine and initial responses. Dorothy asked great questions and challenged our thinking. After working with
Amanda Bomfim
Dec 04, 2019
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Dorothy presented a two part training called Branding Before Business for a new program we are offering at called . Her knowledge of the subject matter and engagement with the participants was highly praised by all those involved. Dorothy fulfilled our… wishes for this training in that we wanted participants to walk away with tangible takeaways to implement at their organizations. The conversations we had during these trainings were productive and enlightening for all. Thank you .
Aubrey Sands
Dec 02, 2018
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Lindsay Mueller
Nov 21, 2018
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Dorothy recently presented to a group of women business owners I convene about establishing a marketing strategy. It was incredible to see the light bulbs going off in the room during her presentation. It was clear no one had presented marketing to them in such a clear, concise, and actionable way before. Small business owners typically focus on… tactics (the channels like print marketing, Facebook, etc.) without considering the impact of not having a strategy when approaching those channels. She walked us through what a strategy would look like, and things to consider when creating one
Monica Picchietti
Oct 31, 2018
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I met Dorothy at a speaking engagement in the city and enjoyed her to the point style. As a small business owner, I appreciated that she presented on a subject that often feels daunting to me: strategy.
I enjoyed her presentation so much that I hosted her at my office to present to other small business owners in Evanston. At the end of the evening multiple people approached me and sung her praises! They repeated, "she really knows her stuff" and she does!
Thanks again Dorothy for a great presentation!
I enjoyed her presentation so much that I hosted her at my office to present to other small business owners in Evanston. At the end of the evening multiple people approached me and sung her praises! They repeated, "she really knows her stuff" and she does!
Thanks again Dorothy for a great presentation!
Carrie Rennemann
Oct 29, 2018
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I attended Dorothy's presentation on marketing essentials for small businesses, and all I can say is WOW! Not only did she give amazing insights on marketing, she also truly engaged the audience in discussion. Dorothy is clearly a subject matter expert, and I personally plan to implement many of the strategies that she spoke about into my own business. I was very impressed by her professionalism.
M. M.
Oct 25, 2018
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We thought our wealth management firm had a strong brand statement until we talked to Dorothy from DM Marketing Group. Boy, were we enlightened by her knowledge and ideas. Dorothy spent ample time working with the principals of the firm to create a brand statement that portrays our values and mission for our clients! And most importantly, Dorothy did it in such a way that our potential clients would understand. Professional, timely, efficient, Dorothy brings a wealth of experience and knowledge to the table! I highly recommend Dorothy!
Brittney Stern
Oct 22, 2018
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I’ve known and worked with Dorothy of DM Marketing Group for about a year now and I can truly say she’s the most passionate, knowledgeable and professional person in marketing that I’ve met.
We’ve collaborated on multiple projects and communication with Dorothy is always efficient. She’s very responsive, and answers questions and offers insight in an articulate manner. As a fellow communications professional, it’s a breath of fresh air!
She constantly goes above and beyond in what she delivers and is always willing to lend a helping hand. She helped me in creating a marketing strategy
We’ve collaborated on multiple projects and communication with Dorothy is always efficient. She’s very responsive, and answers questions and offers insight in an articulate manner. As a fellow communications professional, it’s a breath of fresh air!
She constantly goes above and beyond in what she delivers and is always willing to lend a helping hand. She helped me in creating a marketing strategy
Josh Sniegowski
Jul 31, 2018
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Over the past year I've worked with Dorothy and DM Marketing Group a number of times. I have nothing but good things to say about Dorothy and the experience I've had while working with her. She has a vast knowledge of marketing strategy and her work ethic always goes above and beyond. If you are looking for help with a marketing strategy, I'm positive Dorothy will surpass any expectations. Highly recommended.
Ma Dzia
Jul 09, 2018
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Dorothy Muszynska of DM Marketing Group blew us away at the DBR Chamber of Commerce Professional Women's Luncheon. Dorothy hosted a very informative and easy to understand 'Strategic Marketing Partnerships' session. All eyes and ears were focused on Dorothy and the valuable information she provided to a large group of entrepreneurs. I am so glad I attended the event. I learned so much. Not only is Dorothy very knowledgeable, she is also very engaging and keeps her audience alert and focused. Great job and Thanks for paying it forward!
Matthew Flickinger
Jan 23, 2018
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Working with Dorothy has been nothing short of spectacular. My partner and I had a rough idea of what we thought our marketing plan and budget should include, what targets to aim for, and the best vehicles for marketing our unique niche product. Dorothy did a fantastic job of explaining where our focus should be. She even helped develop our… brand identify, as well as what points to focus on based off of today's trends. Whether you are opening a new business or looking for great marketing advise for your current business, Dorothy is an excellent candidate to meet your specific needs.
Matthew
Matthew
