PointA
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PointA
PointA was established by Oneupweb in 2018 to meet the digital marketing needs of small businesses and franchise owners. Locally owned and operated in Traverse City, MI, we join forces with the team at Oneupweb to offer your business the most value for your dollar. As a small business, we know what it's like to balance marketing needs and wants with the realities of time and budget.

That's why we've carefully designed our service offerings to focus on the one thing most important to your business-sales. Our mission is to offer smart solutions for businesses looking to expand or enhance their digital presence through smart marketing. Every decision we make contributes to efficiency and utility.
Services
At PointA, we are keenly aware of the marketing challenges small businesses face: We know firsthand how overwhelming it can be to fight to stay digitally relevant. Our team is dedicated to offering an array of effective services for your business. We understand the power of data, and we track our efforts, provide insights and deliver analytics reports to prove your ROI throughout.
The first step in any relationship is the "getting to know you" phase. We want to get to know your team, and we bet you want to learn more about ours! During the discovery phase of our relationship, we'll learn more about your business and business goals. We'll use this information to develop a plan to take your business from PointA to point B.
Your business's information appears in Google, Facebook, Yelp, Apple Maps, Alexa and more. PointA helps manage each local listing so your business is consistent across all platforms. That way, they'll never call the wrong phone number, show up when you're closed, or drive to the wrong location.

Think about it: if someone sees that you're open until 7 pm, and they show up at 6:30 (when you're actually closed), you just cost them their time, and may have cost yourself a customer.78% of local mobile searches result in customers purchasing from a business. If users can't find your business with a quick search, they're likely not finding you at all.
With our affordable display and social media advertising services, we can handle all aspects of your online advertising. If building brand awareness is a top priority for your business, our display advertising services can get you to point B. Unsure if your small business needs display or social media advertising?
For retailers, 85% say search engine marketing is the most effective acquisition tactic. We identify areas where your business can get more traffic using keyword targets that are relevant to the products you sell or the services you provide. We're happy to help you understand how search engine marketing for small businesses is going to help you drive sales.
Reviews (2)
Laurel Leithauser Livorine
Laurel Leithauser Livorine
May 09, 2019
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PointA, particularly Dennis, was extremely helpful in setting up a website for my new medical practice. They were easy to communicate with and quickly addressed any questions I had. We met in person several times so that Dennis could show me exactly how to use the site and answer my questions. I’ve gotten compliments on the site and I’m very glad I decided to go with PointA.
Stephanie Mathewson
Stephanie Mathewson
Apr 22, 2019
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Great to work with - truly helped us hone in on only the information we needed to get across and in a beautiful newly designed website that is easy to use and fun to share!