Rawson Internet Marketing (RIM) is a Virginia-based Digital Marketing Agency and a Google Partner certified in Search Advertising and Web Analytics. Let us evaluate your online presence and improve your digital marketing efforts to put your message in front of potential customers at their exact time of need and measure the outcomes to continually improve your digital marketing program.
Get found when people are searching for your services. Inbound search engine marketing allows you to pull in customers by creating content, optimizing that content for search engines, and promoting and sharing that content in social media; and is a more efficient and cost-effective marketing strategy.
Get found when people are searching for your services. Inbound search engine marketing allows you to pull in customers by creating content, optimizing that content for search engines, and promoting and sharing that content in social media; and is a more efficient and cost-effective marketing strategy.
Services
Professional Services Firms: Accounting Firms, Legal Services, Medical Practices and other services firms. Technology Companies: Software Developers, SaaS Solution providers, and other technology firms. Individual Consultants: Individuals who have cultivated a personal brand and are delivering thought leadership, training, consulting, and information products to government and business audiences.
Outbound or direct marketing is the strategy of pushing your message onto your audience using techniques like telemarketing, cold calling, trade shows, direct mail, email blasts, print and broadcast media ads.
These methods have become less effective in today's world, as technology allows us to block advertising messages and people are doing more of their own research and listening to recommendations on social media to figure out which products and services they want to buy.
These methods have become less effective in today's world, as technology allows us to block advertising messages and people are doing more of their own research and listening to recommendations on social media to figure out which products and services they want to buy.
Growing businesses all over the world are using Google Ads pay per click advertising to attract new customers. It's easy to see what's working, and adjust your campaign based on that information. The speed and control you get with pay per click advertising means there's freedom to experiment and make changes to find what works best for your advertising needs.
Social media marketing is a key driver of relationship building, content distribution, and brand visibility online; and for most businesses, the major social media marketing platforms are Twitter, LinkedIn, Facebook and Google Plus. Your intial focus when getting involved with social media should be to establish connections, build relationships, and engage in conversations with customers, prospects and your community of advocates.
RIM provides digital marketing, advertising and social media services to help organizations reach new donors and volunteers, tell their story, and advance their mission. You are missing out on free money that can send supporters to your website and maximize your nonprofit's impact. The Google for Nonprofits Program offers eligible 501(c)(3) organizations* free access to Google tools including Google Ads Pay Per Click (PPC) advertising.
Reviews (5)
Ilya L.
Mar 01, 2019
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Maegan Hogue
Dec 23, 2016
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Alex Brager
Dec 30, 2015
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It’s uncommon that you come across standout talent like Richard. E. Cohen and Company, CPAs contracted with Richard as an outsourced digital marketing provider in 2011, and he continues to be a relied-upon, results-oriented resource for our organization. Above all, I am impressed with his ability to develop integrated strategies and run with them to elevate our firm’s online brand awareness and build profitable relationships with prospective clients and referral sources. Richard (Rawson Internet Marketing) comes with my heartfelt recommendation to any business looking to connect with their
Eric Cohen
Nov 20, 2015
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Richard (Rawson Internet Marketing) is a rare hybrid, tech-savvy and versatile marketing professional, encompassing digital and traditional disciplines. His vast repertoire of marketing expertise – spanning writing, content publishing, social media consulting, SEO, online advertising, website development, email marketing, lead nurturing, web analytics, as well as traditional networking and PR – provides integrated solutions that used to require multiple consultants. He continually applies shifts and advances in digital branding, communications, lead generation and analytics to strengthen our
Linda Menke
Nov 15, 2015
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After just a month of Richard's service, we are finally at the top of Google search results, both for paid and organic searches! We've been trying to do this on our own for over a year and we are so glad we finally decided to let the expert help us. We are excited to see how much better things get from here. Thanks Richard!
