Create an executable business strategy to drive specific KPIs and align sales and marketing. Exploit digital channels with consistent messaging and thought leadership to solidify your brand. Develop a repeatable, consistent process for attracting and acquiring new prospects aligned with your unique sales cycle.
Ensure that there is a continual monitoring of the metrics that will keep your pipeline full. For around the same cost of hiring a Senior Marketing Manager, you get a whole team to execute your marketing strategy. If you don't have a repeatable and consistent process for acquiring and attracting new customers and prospects, you have a hobby and not a business.
Ensure that there is a continual monitoring of the metrics that will keep your pipeline full. For around the same cost of hiring a Senior Marketing Manager, you get a whole team to execute your marketing strategy. If you don't have a repeatable and consistent process for acquiring and attracting new customers and prospects, you have a hobby and not a business.
Services
At Blue Circle Marketing, we love to make money. In the end, we can be really nice and lots of fun to work with, but if we aren't helping you bring in the Benjamin's, then we aren't doing our job. Below is some background on our founders. There are a lot more of us behind the scenes getting shit done, but in the beginning, as we go through discovery and develop a strategy, these are the faces that you will be talking to.
Businesses should be spending between 1 % - 10 % of sales revenue on marketing, at minimum, in order to execute an effective marketing plan. There is no denying that entrepreneurs are excited and passionate about what they do. However, passion and experience are two very different things. Many early stage startups and entrepreneurs lack professional sales and marketing experience, a significant drawback to scaling a business quickly.
89% of B2B marketers say brand awareness is the most important goal, followed by sales and lead generation. Brand identity is how the world sees your company. It should be well thought out and directed by your leadership team and your aspirations. It is the core of your business and why you do what you do.
BCM has created a highly successful data driven Digital Audit and Strategy framework. The audit process begins after a lengthy discovery session (or two, or three) where we learn all we can from you about your business and who you believe is your competition. Once the audit is presented we take the insights from that research and build a cohesive digital strategy.
Our ecommerce website methodology has evolved over 100s of projects across the world, this methodology is mature and proven to be successful. After a thorough study of your specific business needs, our Sales and Marketing team will work together with you to review your business requirements, execute an analysis of your competitors, explore technology options, and then will recommend what will be needed to best fulfill your business needs.