Davidson & Licht Jewelry
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The year was 1916 and Oakland, California was bustling with manufacturing industries for internal combustion engines, shipbuilding and automobiles. Opening its doors that year at 20th and Broadway, Davidson & Licht would one day become the oldest family owned and operated jewelry store in the San Francisco Bay Area.

At that time however, Benjamin Davidson, a diamond broker and Arthur Licht, a jeweler's son, were only beginning the journey of the full service jeweler. Soon after World War II, many Oakland residents began moving to surrounding areas such as the newly developed East Bay suburbs. The second generation of Davidson & Licht followed suit by expanding into Walnut Creek.
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Visit our Walnut Creek jewelry store for the Bay Area's best selection of luxury watches, fine jewelry, wedding and engagement rings, as well as top designer jewelry. Conveniently located near Alamo, Danville and Lafayette, our East Bay jewelry store has plenty of parking spaces, and is centrally located on Main Street.
Rolex watches are crafted from the finest raw materials and assembled with scrupulous attention to detail. Every component is designed, developed and produced to the most exacting standards. Davidson & Licht is proud to be part of the worldwide network of Official Rolex Retailers, allowed to sell and maintain Rolex watches.
Davidson & Licht is proud to be part of the worldwide network of Official Rolex Jewelers, allowed to sell and maintain Rolex watches. Contact us to book an appointment with our Rolex Watch Specialists, who can help you make the choice that will last a lifetime. What started as a modest Jeweler in 1916, Davidson & Licht has evolved into one of the country's premier luxury shopping destinations in the San Francisco Bay Area.
Rolex watches are designed and built to last. From the conception of a Rolex watch to the time it leaves the workshops, every step of its development and manufacture follows a single critical requirement: quality. As a result, there is no limit on how long a Rolex watch can keep working, being handed down from one generation to the next, and living several lives.
The ASHOKA is a patented diamond cut that is as distinctive as it is beautiful. A unique arrangement of 62 facets creates a dazzling prismatic effect, giving the ASHOKA its fiery brilliance. The process of cutting an ASHOKA is extraordinarily precise - every finished stone of identical weight has the exact same proportions and dimensions.
Reviews (6)
Tim
Tim
Jan 03, 2022
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First time visiting the store. From the guard at the door and the staff, they all greeted me and were cordial. A professional relaxed vibe. Staff was responsive to anyone entering. Welcoming them and offering any assistance if needed. Kevin assisted me and did it with professionalism. He explained everything that was to happen before actually initiating it. Leaving me standing there with the confidence that this is a well run establishment. I'm sure the clientele they sell to are financially well established. With that said, I didn't feel as though I were treated any different. Kevin and Crew provided
Vito Impastato
Vito Impastato
Dec 30, 2021
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I had a great experience. Started with leaving an inquiry through the website about a Tudor watch. Jake responded promptly via e-mail and left a number to call. I spoke with Jake and he was very accommodating. I could not be more grateful. He made the process very easy. I would definitely recommend.
Mark Pollard
Mark Pollard
Dec 19, 2021
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Been a customer for years, and plan to be a customer for life. They always take care of me, and the staff is phenomenal! Jake, Orlando and Jeremiah treat me like a king no matter what I’m doing or buying. Customer for life!!
Laurice Gonzales
Laurice Gonzales
Nov 14, 2021
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Davidson & Licht provides excellent service. I felt very welcome the moment I step in. They have very knowledgeable and accommodating staff. Had my watch serviced through them and it was such a worry free process. Big thanks to Jeremiah and Kevin for being so helpful and answering all our questions. Top notch service! Thank you!
Candice Caoile
Candice Caoile
Oct 19, 2021
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From the moment the doorman opened the door for us we were greeted with smiles. Water and treats were offered immediately. Our sales consultant, Kevin, was very professional, knowledgeable and friendly. The entire team was superb. We were even offered champagne. Kevin took his time with us and explained everything about our purchase. Highly recommend them. They offer elegance and excellent service.
Aidan C.
Aidan C.
Oct 18, 2021
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I had a great experience buying a watch here. Made shopping fun rather than stressful. Very relaxed and no pressure to buy anything, and a really great selection of watches. Huge thanks to Ruslana for providing great service and for being so helpful with my questions. I must have forgotten to take the manual home but she sent it to me. Wound up getting a Tudor and I love it!
I’m already looking at other watches and will be coming back here next time guaranteed.