Primary Eyecare Center
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Primary Eyecare Center
Dr. Kristina Lovinggood and the Primary Eyecare Center team strive to provide the best in optometry services. We invite you to browse our website to learn more about our optometry services and join our patient family by scheduling an eye exam appointment at our Selma office. Primary Eyecare Center is a full service eye and vision care provider, accepting both eye emergencies as well as scheduled appointments.

Patients throughout the Selma area come to Primary Eyecare Center because they know they will receive the personal attention and professional care that is our foundation. Dr. Lovinggood and our team are dedicated to keeping our patients comfortable and well-informed at all times. At Primary Eyecare Center, we will explain every exam and procedure and answer all of our patients' questions.
Services
At Primary Eyecare Center, each member of our vision care team is selected by Dr. Kristina Lovinggood based upon his or her experience, professional demeanor, and dedication to providing personalized care to our optometry patients. Our entire Selma optometry staff is committed to ensuring the comfort and satisfaction of each and every patient.
In an effort to make you more comfortable when you arrive at our office and to streamline the new patient process, you will be able to complete all the necessary items prior to your first visit. At Primary Eyecare Center, we strive to make sure the time we spend with you during your visit is quality time.
At Primary Eyecare Center, our goal is promote good eye health and enable you to have the clearest vision possible. We accept several types of vision insurance, cash, checks, and most credit cards. We inform our Selma patients about exam and treatment costs at the beginning of your appointment. If you require a breakdown of costs, please let us know.
Through Kristina Lovingood's eyes, Selma is full of potential and opportunities. And it is also Lovingood's vision to provide Selma with the best eye care possible, as she serves as optometrist for Primary Eye Care, located on Dallas Avenue. Born and raised in Selma, Lovingood attended Meadowview Christian School and then later went to University of Alabama - Birmingham optometry school.
Primary Evecare Center can take care of any of your optical needs for you and your family. Whether it is time for your annual eye exam or if you have been experiencing problems, we can help. If you experience a change in vision, such as eye pain, blurred vision, persistent eye strain or redness, you should contact us as soon as possible to make an appointment.
Reviews (5)
Yosemite Sam
Yosemite Sam
Oct 26, 2021
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Actually enjoyed going... The doctor & staff are very professional & go out of the way to help you
Betty Jo Wetherbee
Betty Jo Wetherbee
Dec 31, 2019
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Dr. Lovinggood has taken care of my eye problems, including both life long and age related, for a number of years. She is caring, pleasant, thorough, organized and prompt. Her lens prescriptions have always been accurate for my eyes.
Recently, Dr. Lovinggood scheduled me with Parker Cornea of Birmingham for cataract surgery. These eye surgeons come to the Vaughan Medical Center Outpatient Surgery Center periodically to do surgery. After the surgery Dr. Lovinggood does all post operative follow up exams so leaving Selma for this type surgery is not necessary.
I never hesitate to recommend Dr Lovinggoodo
Will Summerlin
Will Summerlin
Sep 07, 2018
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Excellent management, staff, and Doctor. I couldn’t imagine a better place in central Alabama much less Selma. I can also get my preferred Ray Bans (at a bargain compared to the usual chain stores) with optional lenses for each individual’s needs.
Samantha DeRamus Beadlescomb
Samantha DeRamus Beadlescomb
Dec 19, 2017
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Dr. Lovinggood is very kind and professional. She truly cares about her patients and she and her staff go above and beyond to provide the best care possible. I highly recommend Primary Eye Care Center!
Vanessa Brown
Vanessa Brown
Dec 03, 2017
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Dr. Lovingood is amazing! She was the only eye doctor to solve my dry eye problem. She's the only eye doctor I will ever use!