Triton Advertising

Guiding advertisers & agencies through the arduous maze created by the convergence of advertising & marketing technologies. Remarkable advancements in advertising & marketing have been made in the last 5 years, but the technology itself & vast number of overlapping providers is overwhelming. Understanding & formulating a technology strategy to bridge the gap created by customer & departmental fragmentation is imperative to long-term success.

Navigating ad:tech & mar:tech decisions internally proves to be both cumbersome & costly, but avoiding them altogether will prove catastrophic. Your competitors are already thriving in their adoption. Leading brands are understanding & engaging with their customers at unprecedented levels. Leveling the playing field is a minimum requirement for survival; changing the field itself is the optimal goal.