Grace & Grit Marketing

Success starts with listening. At Grace & Grit Marketing, business consulting starts with listening. We listen to our clients in order to understand their business operations, brand, industry and objectives. Then, we perform audits, analytics, create reports and let the numbers speak.

We must assess how a client is performing compared to competitors, and analyze key metrics across all marketing channels so that we can give the best advice, and our clients can take timely action to achieve identified growth and performance goals.We consistently monitor and track data as we work, so that we can help our clients evolve for their market.

Cause Marketing is marketing done by a for-profit business that seeks to both increase profits and to better society in accordance with corporate social responsibility, such as by including activist messages in advertising. Simarlarly, Cause-related Marketing is a subset of this type of marketing that involves the cooperative efforts of a for-profit business and a non-profit organization for mutual benefit.

Think back to the last event you attended. Was it a conference or trade show? An intimate seminar or startup launch party? How about a fun 5K or golf outing? These events might all seem very different (and they are), but to the brands or organizations who hosted them, they all had a common purpose: to entertain and engage attendees - and potential customers.

We all know the importance of making a good first impression, but before you can do that you have to get attention. Due to the rapid growth of social media, consumers are exposed to a barrage of Tweets, "Likes, " texts and messages on the Web and on their mobile devices.

With the need to read or view images in seconds - as well as on smaller screens - graphic design plays an increasingly important role not only in building brand awareness and recognition but in merely attracting the user's attention.While digital marketing may be our primary focus, we often help clients with your offline marketing efforts.

When companies in Shelby need a public relations firm, they should trust Grace & Grit Marketing. We successfully produce local, industry and national PR campaigns. Smart media pitching to local and national news sources ensures that companies will get their messages to their target audiences. We have experience working with national brands, and small businesses.