We are a marketing communications firm that specializes in delivering clear, unique, and culturally relevant messages with maximum results! Calderon is a unique marketing communications firm with a focus on interculturalism. We offer a wide range of services to assist our clients in building brand recognition and trust, and successfully reaching wider audiences with excellent and measurable results.
These services include strategic planning, public involvement, public relations, target audience analysis, creative, social media, and translation services. Our mission is to help clients understand, bond, interact, integrate, educate, and share their best with the communities they serve by promoting deep understanding and respect for all cultures.
These services include strategic planning, public involvement, public relations, target audience analysis, creative, social media, and translation services. Our mission is to help clients understand, bond, interact, integrate, educate, and share their best with the communities they serve by promoting deep understanding and respect for all cultures.
Services
Calderon is a marketing communications firm that promotes interculturalism. Our reputation was built on our ability to deliver innovative and creative solutions to our clients' needs. Our strength is our team of 10 experts who come from a variety of professional and cultural backgrounds-and who are willing to challenge existing paradigms to create powerful solutions.
Calderon's team of professionals has consistently delivered exceptional intercultural brand management, strategic marketing communications, public involvement, and public relations programs that have surpassed client expectations.
With over 20 years of experience working with Fortune 500 corporations; local, state, federal, and international governmental agencies; and non-for-profit organizations, we assist our clients with a full range of integrated marketing communications programs.We help you build mutually beneficial relationships between the public and your organization through traditional media, social media, and events.
With over 20 years of experience working with Fortune 500 corporations; local, state, federal, and international governmental agencies; and non-for-profit organizations, we assist our clients with a full range of integrated marketing communications programs.We help you build mutually beneficial relationships between the public and your organization through traditional media, social media, and events.
2003 was the first year with positive media coverage for the "Cinco de Mayo" event at Civic Center Park sponsored by Coors Brewing Company. Event attendance was estimated to be a record 350,000 people. It had national and local coverage before, during, and after the event. The 2004 campaign experienced an increase in attendance to 400,000 people, making the event one of the largest Cinco de Mayo events in the country.
The results yielded from primary research, created a picture we use to help promoters market Hispanic artists in the Denver market. So far, we've been able to increase the number of events we hold each year as a result and are very thankful to Janina and her team for the very thorough job she did for us.
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