For Marketing Matters offers the perfect outsourced model for CEOs ready to invest in growth. We offer a wiser alternative to hiring and a more cost-effective and comprehensive alternative to marketing agencies. We partner (in the truest sense of the word) with our clients, functioning as their full-service, outsourced marketing department, growing and scaling with the business.
We have the depth and breadth of skills on the team to bring in the appropriate talent when and as necessary. Highly efficient. Very cost effective. We start with an assessment of your marketing foundation so we can build on what's in place. Next we build a marketing plan: phased by quarter and month to deliver on defined success metrics.
We have the depth and breadth of skills on the team to bring in the appropriate talent when and as necessary. Highly efficient. Very cost effective. We start with an assessment of your marketing foundation so we can build on what's in place. Next we build a marketing plan: phased by quarter and month to deliver on defined success metrics.
Services
We fill a critical void for CEOs of small and mid-sized growing companies. Marketing strategy, planning and execution are fundamental for such companies to achieve their growth goals. Hiring one set of skills makes no sense and building a department is not feasible or wise. We offer and deliver the perfect model for savvy CEOs: a full-service marketing agency functioning as our client's marketing department.
We believe marketing is fundamental, essential and an on-going function. It is not a project nor should it be relegated to an administrative function or intern. We believe that marketing is the core of one's business; just like a human's core includes one's heart and soul (the parts of us that make us unique).
However, we realize CEOs don't want to start with a blank slate. So we assess what you have, build what is needed and prioritize and phase our efforts to deliver results. We engage by assessing your company's foundation: the 13 elements that we believe are essential to effectively and efficiently going to market.
Our clients are growth-focused CEOs of small and mid-sized companies, ranging in size and industry. They all have one thing in common: a leader who is committed to growth and passionate about the business. The CEOs we work with surround themselves with talent to achieve the success they desire and to make a noticeable impact in their industry.
We would love the opportunity to speak with you about becoming your marketing partner, your retained outsourced marketing department, strengthening your foundation and fueling ongoing growth. As a dance instructor for 35 years, I came to realize that my dance company needed a new direction. I had no marketing plan, no direction and no advertising tools.
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