As pay walls and ad avoidance technologies rise and generational tolerance for traditional marketing methods fall, creative content has become a marketer's best brand advocate, persuasion tool and deal closer. That's why, whether we're developing strategy, building and managing websites, executing traditional advertising, collecting data, creating apps, placing media or hiring people, we look at it all through a content filter.
We are hands on. We are relentless. We are collaborative. We do it digitally and traditionally, we do it with highly likable and skilled people, and we do it in a way that's always Fairly Painless. The Fairly Painless story is best told through the content and solutions we create for our clients.
We are hands on. We are relentless. We are collaborative. We do it digitally and traditionally, we do it with highly likable and skilled people, and we do it in a way that's always Fairly Painless. The Fairly Painless story is best told through the content and solutions we create for our clients.
Services
Certain expectations come with a name like Fairly Painless especially in the client services department. Our highly experienced staff honed their skills at agencies like Digital Kitchen, Ogilvy, Y&R, BBDO, Team Detroit, Doner, DDB Worldwide and others, then perfected them here. Finding the right strategic path has never been more important or complicated.
Our logo has been called many things - a pickle, a caterpillar, a hieroglyphic of the insane. But to us it's simply (and obviously) the post-modern portrait of a neo-human grimace facing the ever-daunting techno-marketing landscape. What it stands for is our commitment to delivering highly creative, business building solutions for our clients with as little pain as possible.
MacGregor Partners wanted to introduce Folio, their new paperless digital workflow product, to a target who already knew paper was costly and cumbersome but for a variety of reasons hadn't made the switch. Our Job? Break through a tired, predictable category and urge the reluctant target to purchase our client's new product by pointing out the antiquated absurdity of paper.
After we fired our news anchor, sold our traffic copter and shut down the foreign desk, all that was left was this. This year, we dug into the Fairly Painless archives for our seasonal dose of holiday cheer. So, from everyone here at Fairly Painless, Happy Holidays. We've done it. We've hacked the holidays, cracked the code and manipulated the matrix to bring you the holiday season, gif(t)-wrapped in user-friendly form.
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