Griffin & Co. is a strategic marketing firm located in Arlington, Virginia. Since 2015, we have helped many small, medium and large businesses in a variety of industries understand how to improve their overall marketing efforts.
Griffin & Co. uses real marketing methods and strategy to help brands differentiate themselves from the competition, gain market share and establish a consistent message across all channels that resonates with their target audience.Marketing is not advertising. Marketing is a process - a combination of multiple variables that have to work together to succeed.
Griffin & Co. uses real marketing methods and strategy to help brands differentiate themselves from the competition, gain market share and establish a consistent message across all channels that resonates with their target audience.Marketing is not advertising. Marketing is a process - a combination of multiple variables that have to work together to succeed.
Services
Griffin & Co. is a strategic marketing firm located in Arlington, Virginia. Since 2015, our team has helped many small and medium-sized businesses in a variety of industries understand how to improve their overall marketing efforts. David has worked in marketing for over 10 years. From advertising agencies, to print and television, to branding and websites, he has experience in all areas of business and wears many hats.
That's where Griffin & Co. comes in. We seamlessly integrate with your company to understand all aspects of your brand, how to best represent you and how to get your message to the right people. We start by creating a plan. What obstacles does your business or industry face? What are your goals? What have you tried before?
Whether it's new or a modified version, a marketing plan helps you set clear goals on who you are targeting, why they want your product or service and how to reach that target. Scattershot marketing never works in the long run and you can end up wasting A LOT of money. Creating the right plan can take time that you may not have, and that's why Griffin & Co. is here.
Is your marketing correctly targeted? It's the age-old question: "How do I know if my marketing is working?" If you are asking that, there's a good chance you already know the answer: "Probably not as much as it could be." Maybe your branding is misaligned. Maybe your audience has changed. Maybe you've been introducing new digital tactics with the wrong targeting.
There are many choices a company or individual has when it comes to social media. It serves as a way for brands to speak directly to their customers, and their customers to them. In 2020, transparency is everything for a business, and social media provides that transparency. We'll help you find the right channels to use and provide direction.
