Visual language is the union of word and image, of memorable graphic design and good writing. Headed by designer and writer Ellen Shapiro, Visual Language LLC develops meaningful marketing communications solutions for nonprofits and corporate clients in a range of businesses and industries. We are unique among design firms because, to us, the words are as important as the images.
Every project is a collaboration between the creative team and the client. Your success story. Let us help you tell it.
Every project is a collaboration between the creative team and the client. Your success story. Let us help you tell it.
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Conference speaker in the U.S. and abroad; juror, design competitions across North America. Adjunct professor, Pratt Institute, Parsons School of Design, the School of Visual Arts, and Purchase College, SUNY. Author, three books and hundreds of magazine articles and posts on design practice, design education, firms, personalities, events, issues, and cultural trends around the world.
Brand identity for Cerecor, Inc., Baltimore-based company founded at Johns Hopkins University dedicated to developing neuroscience drugs that improve brain function and mood. We begin each engagement by carefully defining the "design brief" - the criteria, deliverables, and desired results - with the client.
Based in Yonkers, NY, ContraFect is developing new approaches to destroying drug-resistant pathogens that cause hospital infections and disease epidemics. The symbol we developed is has layered meanings: a globe, a petri dish with disappearing pathogens, and an abstract 'C.' The website design opened with an animation: the pathogens are wiped out while the text explains the company's mission.
Renzo Piano donated the design. Dedicated donors began providing funds to build a pediatric surgical hospital in Uganda, a country where only 5 percent of children have access to medical care. Mr. Piano, after seeing our prototype, provided his sketch of the hospital as well as a more finished drawing and an elevation, which were used on the invitation, flyers, email blasts and postcards.
This biotech startup is entering into virtual entrepreneurial partnerships with medical schools and hospitals to develop new, less toxic approaches to cancer treatment. The word Sapience means thoughtfulness and wisdom, and we aimed to create a quiet yet dynamic identity that stands for scientific creativity, innovation and healing.
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