Over 90% of our client base is healthcare. Independently owned healthcare businesses and practices are the only ones we want more of. There's a lot about healthcare that's different from other industries - the patient's mindset, clinical terminology, how treatments work, how treatments differ from each other, regulations, compliance, insurance pressures, and so on.
We spend all day doing healthcare marketing. We get it. Our founder, Carl White, has been in the healthcare marketing world for most of his working life. Before starting MarketVisory Group, he worked for five years at Hollister (NOT the clothing company!). Carl led Hollister's global Continence Care business and their digital marketing efforts.
We spend all day doing healthcare marketing. We get it. Our founder, Carl White, has been in the healthcare marketing world for most of his working life. Before starting MarketVisory Group, he worked for five years at Hollister (NOT the clothing company!). Carl led Hollister's global Continence Care business and their digital marketing efforts.
Services
Our healthcare marketing systems cover the range of needs from small to large. When combined with our add-on services, our healthcare marketing systems cover the strategy and tactics you need to win in your local market. How's the rest of your marketing performing? If you have a healthcare marketing plan you're happy with, maybe we just need to close a few gaps.
Patients want to choose a trustworthy practice they can stay with forever. When a patient is searching for your services or for you by name, your online reviews are a "first cut" for them to decide if they'll spend more time researching your practice. The only difference between the three OBGYNs is their reviews.
Healthcare email marketing is a very effective way to reach patients and referral sources. Some disagree because they hate getting emails. If that's you, here's what we say - not everyone is like you. People do open emails and read them. Here's a video from us to help you decide if email campaigns should be a part of your marketing plan.
Potential patients who contact you also contact your competitors. They might leave you a message during office hours, after hours, or use a chat feature on your website (if you have one). Whoever calls them back first has the best chance of scheduling an appointment. We're not saying you need to answer every phone call 24/7.
Some clients aren't clear who their target patients are, what messages to target those patients with, how to reach them, and why patients would choose our client instead of competitors. How can that happen? Some clients just opened their practice and everything is new, some are entering a market that's new to everyone, and some added new treatments or services that target different types of patients than what they know.
Reviews (10)
Rosann Levy
Jun 04, 2021
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L. Wexler
Oct 29, 2020
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We've been using MarketVisory Group's reputation management system for three separate businesses during the last couple of years, and we've found the system to be a quick and easy way to help us get more positive reviews on Yelp and Google (and it’s competitively priced). Carl’s also great to work with and very responsive to any needs or questions that arise.
David Manno
Aug 21, 2020
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Will Watrous
Jul 10, 2020
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I took Carl's speaking bootcamp to up-level my presentation/public speaking. He is masterful. He has a 6 week course that was full of million dollar tips - things that seem so simple, but when implemented make a huge difference. I already started using his formula for my presentations and have had very positive feedback.
Scott Weissman
Jun 30, 2020
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Positive: Professionalism, Quality, Responsiveness, Value
Carl is the consummate professional. He assisted in developing an internet review system for my business, got my business listed in several online directories and helped with internet campaigns. He was responsive to all questions and easy to work with.
Carl is the consummate professional. He assisted in developing an internet review system for my business, got my business listed in several online directories and helped with internet campaigns. He was responsive to all questions and easy to work with.
John Blangiardo
Jan 25, 2020
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I am so pleased that we are doing business with Carl. He is very thorough and will definitely help you increase your chances of earning more business. Carl goes above and beyond everyone else in the business. His results have proven to me that his system and his knowledge way surpasses any of his competition. I would always recommend him and his services.
Dan Gershenson
Jan 24, 2020
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If you're a healthcare marketer, you'll find Carl to be an amazing resource for you with his vast knowledge of reputation management. But that's just the beginning. When his experience combines with a proven marketing system for success, it can be a fantastic asset for those interested in growing patient volume and ensuring a higher level of brand consistency in a practice. I do and will recommend Carl White to any marketers in the healthcare space as I am supremely confident they will be in very good hands with his depth of understanding and passion for achieving powerful results.
Lou Pasquesi
Nov 28, 2019
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Dori Mages
Nov 25, 2018
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Carl is a specialist in working with growing businesses like ours. He is a calm, encouraging, "non-salesy" marketing expert who aims to take the "business" of marketing off your plate, so you can focus on serving your clients. His proven techniques improved our online listings and presence, so our ideal clients can find us and see how we can help. Thank you, Carl!
Mark Mraz Mba
Dec 17, 2017
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It's been about a year now that I have been partnering with Carl and MarketVisory Group, using Carl as a sounding board and resource to build my business. Carl has provided great insights and ideas that I can implement within my business. MarketVisory Group is dedicated to the relationships they've built and I expect to continue using Carl and his firm as a resource. Thank you... a real 5-star organization.
