Sweetness Desserts
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Sweetness Desserts
One Sunday morning, Laura was attending church service when all of a sudden the pastor called her up to stand in front of the congregation. Telling the people in the room about Laura's dreams of one day owning her own bakery, he gave her $60 to invest in her business. When she left the church that day, Laura found herself with a total of $10,000 that members of the congregation had generously given to her.

It was their way of telling her to follow her dreams. The seed money and the overwhelming love and support she received gave Laura the boost to finally open her bakery. With the help of her business coach, Laura turned her love for baking into a successful, home-grown business. Along the way she's become a certified Master Cake Decorator, and an award-winning Sugar Artist.
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My husband and I came down to Waco from Michigan to celebrate our anniversary. We read an article in the Waco Today magazine about this special bakery, and just had to try it out. The cupcakes were the best I've ever had! So moist and flavorful, it was difficult to choose just one! The cakes are absolutely beautiful.
Reviews (10)
Jordan Oestreich
Jordan Oestreich
Nov 15, 2021
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Sweetness Desserts did our wedding cakes and they were phenomenal! They not only tasted amazing but looked beautiful! We had multiple guest tell us we had the best wedding cakes they had ever tasted. Laura and the staff at Sweetness were so great to work with and we recommend using them 1000 times over! Thank you, Sweetness Desserts - we love you!
Eric Schafer
Eric Schafer
Sep 13, 2021
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Sweetness cupcakes, from my experience, are top notch. The presentation is great, they cake has the right balance of moisture, the flavors are amazing, and the frosting is sweet but not overpowering like other bakeries I've tried.
Laila Dar
Laila Dar
Aug 31, 2021
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Can’t recommend Sweetness Desserts enough! I ordered a baby shower cake and cupcakes in the Here Comes the Bride flavor, since it seemed like a simple flavor that most guests would enjoy. But I didn’t realize just how much they’d enjoy it! The mother-to-be absolutely RAVED about how delicious the cake was and several guests said they were the best cupcakes they’ve ever had. Laura and her staff did an amazing job and I’m so grateful. Highly recommend Sweetness Desserts!
N. A. E.
N. A. E.
Aug 28, 2021
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I received some cupcakes for my birthday! They were delicious but you can definitely tell they are made using a boxed cake.
The icing flavors were so very delicious and I’d definitely buy them again! Sometimes using a boxed cake is the easiest and tastiest way to go, just surprising.
Dudley Callison
Dudley Callison
Jun 16, 2021
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Wow. These Sweetness Desserts cupcakes found their way to
my table in New Braunfels, thanks to
my niece who works there, Emily. Even a day after coming out of the oven they are delicious. If you have the privilege of going in person, you should!
Michael P.
Michael P.
Apr 17, 2021
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So, I did my best to explain instructions on a custom cake I wanted via email. With sizing, color, etc.
The cake on left is what I wanted a duplicate of, minus the brown icing color and no pecans on the top (wanted it changed to green like the carrot stem). The cake on the right is what was made for me...
Don't get me wrong, it looks classy and elegant and fancy, but that's not really the cake I wanted to pay for because it wasn't what I was expecting. It tastes decent, the design just isn't what I specified for it was my only issue with it.
Maybe it's because I do graphic design for a living
Miranda Serrano
Miranda Serrano
Apr 13, 2021
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This place is amazing! I tried the coffee caramel cupcake and it was so delicious!!!! My kids loved the chocolate fudge and the strawberry cupcakes they are moist flavorful and the icing is so yummy! I like that there open most of the time and they answer the phone when it rings also there customer service is outstanding! I will be here very often we love cupcakes!
Carol Phillips
Carol Phillips
Apr 01, 2021
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The cakes and cupcakes for my son’s wedding were absolutely amazing! The cakes were so gorgeous. Simple yet so intricately detailed on top. A true work of art. Everyone loved them.
Brian Thiago
Brian Thiago
Mar 30, 2021
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This bakery is sublime. I love the way their cake is flavorful, and the icing is the sweet part. I’d eat their pumpkin spice cupcake on the regular (even without the excellent cream cheese cinnamon icing). I want the recipe. But, I will just have to stop by when in Waco. You can definitely get your natural pumpkin spice fix here. Highly recommend
Cassie Teykl
Cassie Teykl
Aug 12, 2018
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OMG OMG OMG!!! BEST CUPCAKES IVE EVER HAD!! Just had my first taste here at the Deck the Halls Christmas holiday show and WOW!!!! The pumpkin and Bride white cupcakes are truly the greatest dessert I have ever had. We are from Austin and my mom and I are hooked for life with these incredible treats!! So excited!!!!!