Find the wedding dresses of your dreams at Free Love in Cape May, New Jersey. Enjoy a luxury experience as our stylists help you achieve your bridal vision. We feature designer wedding dresses, veils and accessories that are made for the fashionable bride who considers her bridal look to reflect her vision, personality, and style.
Inside our sunny and bright Cape May Wedding Dress Selection Suites, you will feel like the "Bride" as our stylists help you to put together a look that is uniquely yours. Book an Accessories appointment and a Free Love stylist will help you complete your look, Veil, Head Pieces, Jewelry, Bridal Robes and Lingerie await you.
Inside our sunny and bright Cape May Wedding Dress Selection Suites, you will feel like the "Bride" as our stylists help you to put together a look that is uniquely yours. Book an Accessories appointment and a Free Love stylist will help you complete your look, Veil, Head Pieces, Jewelry, Bridal Robes and Lingerie await you.
Reviews (21)
Megan S.
Jan 04, 2022
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I have nothing but the most AMAZING things to say about my experience at Free Love Bridal. For one thing – the store itself is absolutely STUNNING! So beautifully decorated, organized, and clean. For two, the staff here is the best of the best. This was my first appointment trying on bridal gowns (May 2021) and I was absolutely SPOILED at Free Love. Out of every bridal shop I’ve been to, they TRULY celebrate how special of an occasion this is and make you feel like the most special bride-to-be EVER. The staff made this process stress-free and FUN - I felt as though I had a whole entourage pulling
Bridget D.
Dec 10, 2021
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I could not have asked for a better experience. The two young ladies who helped me try on dresses worked nonstop for 2 hours running around helping me try on as many dresses as I wanted. They will not rush you and they were not pushy at all. I highly recommend this shop! I cannot say enough good things about the staff.
Angel H.
Nov 08, 2021
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By far the best experience in wedding dress shopping that I could have hoped for. The shop is gorgeous, and they have a big selection to go through! I loved popping that pink champagne but the best part was the customer service. Gabby was so helpful and sweet! Highly recommend to everyone looking for their perfect dress.
Victoria Williams
Oct 15, 2021
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I came in so nervous! I am a plus size bride so bridal shopping was a very intimidating time for me. But from the second I entered the store every member of the staff made sure I felt comfortable and made the it an amazing experience! There was champagne and delicious cupcakes! The picking process was stress free and they helped me stay comfortable and most importantly confident with every dress I tried on until I found my dream dress! So happy I said yes to the dress at such a beautiful shop!!!!
Charese Messina-Pritchett
Oct 07, 2021
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Absolutely the most incredible place to find your dream wedding dress, their selection of dresses is abundant and extremely posh. The gorgeous white boutique space is decorated with bright class and adds to the experience! Cupcakes and champagne 🥂 were a cherry on top along with the team constantly wanting to take photos for you to help document the experience! I was blown away!!!! I am so happy we found this bridal shop and within 2 hours my little cousin said yes to the dress! I’ll never forget this experience! I highly recommend this shop to any and every BRIDE!!!!!!!!
Carisa D'Adamo
Aug 27, 2021
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From the second I walked in the place I knew it would be something different and special. Everyone in house was a dream to work with and patient as can be. They let YOU as the bride choose dresses that you would like to see instead of pulling what they think you might like. With that alone you know they take their time and would be open to you trying everything if wanted. Popping champagne and them being sure to make sure you document your time with plenty of photos. I will only ever recommend this place to everyone I know. No other place comes close. Thank you everyone at Free Love you made my
Lauren M.
Aug 06, 2021
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I can't say enough wonderful things about my experience at Free Love Bridal!!! They know exactly what they're doing! It was so much more than a day of trying on wedding dresses! They created the most memorable experience for me and I will be forever grateful I went here! I was lucky enough to find my dress there but that doesn't even contribute to this review! Had I not found my dress there I would have still been walking away with the greatest experience! They really take their time with you and listen to help you find what you want! Thank you for the best day!! So happy to be a
Taylor Dunbar
Jul 07, 2021
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This should be your one and only stop when looking for your wedding dress (at least it was for me!). From the moment you walk in, you feel so special and all focus is on you. They let you look at their entire collection of dresses and pick as many dresses as you want to try on. We started the appointment with a champagne toast and my mom and sister got to enjoy some cupcakes as well! So cute. I hate all of the attention on me, but the girls there made me feel so comfortable. I tried on a ton of dresses and ended up "saying yes to the dress" that the staff chose for me based on our other picks!
Brooke M.
Jun 21, 2021
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I was referred to Free Love by one of my bridesmaids who had purchased her wedding dress here. If I could give them 10 stars I would! My appointment was 2 hours long which is so much more time than the other bridal salons I looked at. This was the first bridal salon I came to while shopping for my own dress and once you come here, you won't want to go anywhere else. I of course was a little nervous but every person on the team that I talked to made me feel so at ease and comfortable. Gaby and Riley assisted me during my appointment and I could not recommend them enough! They had a bottle of
Heather S.
Mar 23, 2021
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This family run business is highly recommended. My family went here to get my sister's wedding dress. Not only did we find the perfect dress, but the staff was incredible. Everyone was so sweet and helpful along the way. We were given complimentary pink cupcakes (so yummy) and champagne. The atmosphere was like something you would see out of a movie. Everything was white and sparkly. Such a beautiful, clean ambiance! We had the place to ourselves. 10/10.
Jennifer Azevedo
Feb 20, 2021
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Don't go anywhere else for your dress. Betsy and Tim run an incredible shop with unmatched customer service. The entire team makes you feel like you are the only bride they are working with. The personalization and attention to detail is just amazing. Betsy has a history in bridal and is also a knowledgeable seamstress. She will not mislead you about what can and cannot be done to a dress. For two of my appointments, I worked with Patience and she is extremely knowledgeable and made the day so fun! I am so grateful for this entire team!
Sarah Bennett
Jan 31, 2021
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I could not recommend Free Love more! The whole staff is incredible. Patience and Betsy were so helpful and sweet. This was my first try-on experience and I’m so happy it was also my last! There was no hard-selling or rushing through the process. It was so nice to be told when and where to take the best pictures, too! They even offered sparkling cider instead of champagne when I said I didn’t drink. Those kinds of touches made the experience all the better. Everyone should try Free Love!
Colleen C.
Dec 19, 2020
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I had a lovely experience at Free Love Bridal. This was my fourth bridal appointment and it blew the other boutiques out of the water. Even with Covid-19 they didn't make me feel rushed or ridiculous. My other appointments were so fast and overwhelming that when it was over I had to ask myself "what just happened?" There was no rush at Free Love Bridal, they answered all my questions for which I had 100's. They let me take as much time as I needed in the dress that was my favorite. I left without a dress after my first visit but returned 2 months later and purchased my wedding dress. They did an
Kaitlyn S.
Oct 25, 2020
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I knew from other friends that have visited this shop that this was hands-down the best bridal boutique experience in the area and they couldn't have been more right! I brought along my mom, sister and MOH and the staff made all of us feel like royalty. The shop is absolutely stunning, super luxurious and full of glamorous dresses and accessories. You can tell so much thought was put into every single detail of both the shop aesthetic and the actual experience. The staff worked wonders and made us all feel so comfortable. I ended up saying yes and I can't wait to frequent the shop for
Diane Kelly
Sep 23, 2020
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Kate F.
Aug 13, 2020
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Had the most wonderful experience here that my mom and I will remember for the rest of our lives! Amazing selection and staff! The first gown I tried on was the one. I loved them all so much I decided to buy a second gown! The only thing I'd say is that if you don't drink maybe tell them that before you go in because they do a whole "pop the bottle" thing which is super sweet but might be tough if you're sober/ not a drinker. Otherwise this was a fairy tale experience that followed another shopping experience where I was considering not wearing a wedding gown at all! Thank
Ashley F.
Jan 11, 2020
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I don't even know where to begin. Everyone was so so sooooo lovely, Genuinely everyone was so supportive and understanding.
I have never felt so beautiful in my entire life. The wonderful women there really listen to you and how you're feeling about the dress or just in general... I was so nervous going in because I'm super shy and they just made me feel so comfortable automatically... one of the best times of my life! Thank you to everyone today
I have never felt so beautiful in my entire life. The wonderful women there really listen to you and how you're feeling about the dress or just in general... I was so nervous going in because I'm super shy and they just made me feel so comfortable automatically... one of the best times of my life! Thank you to everyone today
Sam K.
Sep 23, 2019
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This boutique is amazing! The staff are so nice and helpful. They truly listen to you and try to find you the perfect dress. I like other shops, the work with only one person at a time and don't try to pressure you into purchasing the first dress you try on. They also let you look through the racks. The owner found me the perfect dress! They also offer cupcakes and champagne. Highly recommend going to them!
Deena C.
Jul 07, 2019
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We found this adorable bridal salon about 10 months ago when my daughter first got engaged. We made an appointment for this past summer. We could not be happier with our choice. There is free parking. In addition to champagne and cupcakes, This salon gives you their full, undivided attention. The staff is not only amazingly kind, they were very knowledgeable. The prices were very reasonable as well. My daughter found her dress!! Would highly recommend
Jessica F.
Sep 03, 2018
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I met Betsey at a social hosted by my wedding venue and knew from that moment on the only place I wanted to go for my wedding dress was Free Love Bridal. Betsey and her staff are amazing and incredibly sweet. My family and I took the one and a half hour trip down to Cape May and I was blown away by the shop when we walked in. I had the last appointment of the day and they never rushed us out of the salon or pushed me into making a decision on a dress THAT DAY. I have my second appointment coming up on the 16th and am hoping to make my selection that day. Incredible gowns & amazing people. HIGHLY
Elena Gazzara
May 07, 2017
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Beautiful shop, great inventory, and amazing experience. I can't say enough good things. Betsy and her staff pay attention to every detail right down to the accessories. During my appointment to try on wedding dresses, I received their undivided attention, which made my experience truly special and personal. They made me feel extremely comfortable and didn't pressure me into buying anything on my first visit. They also are extremely knowledgeable on the designers and current bridal trends. I would highly recommend this shop to anyone looking for a more personal experience.
