Lodestar Universal
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We Build Skills to Build Business From Star to Superstar: Turning Good Companies into Great Ones. Handling boards of directors and board meetings is a challenge many CEO's face and one that Alex has helped many leaders navigate. Alex helps CEO's deal with sensitive issues at board meetings, keeping competing interests in perspective, and aligning boards with company missions.

One of the biggest jobs any executive faces is motivating people to perform their best. Another major challenge is communicating externally to media, clients, and alliances. We at LodeStar Universal ensure that executive communication is authentic, aligned with the companies goals and objectives and is well received by internal and external audiences.
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Only two assets in a company really matter: The people who work there, and the people the company serves. Has that ever been more clear than today? When the people who work are on target and serving as good stewards, when they understand their customers and the markets they serve, they are more likely to have the clarity and wisdom to be flexible, adaptable and ethically responsive to ever changing conditions and competition.
LodeStar Universal delivers bottom-line results. For any solution we propose, you can reasonably expect a five-fold value return on your investment. We increase revenue, decrease operating costs or make sure you have fewer headaches. To assess customer behavior, feelings, attitudes and motivations, it is critical to engage an independent and impartial firm.
What's the difference between presenting with graceful confidence or deer-in-the-headlights-panic? Easy answer. It's skill - not innate talent. Ineffective speakers simply never had the opportunity to learn the skills that make all the difference. So much hinges on how well a company communicates! Executives must inspire, align vision and motivate.
Situations: Executives must communicate effectively to align vision and understanding. Managers must ensure that the execution of business, especially in meetings, is efficient and effective. Engineering and other technical specialists must be understood. Sales and marketing must understand persuasion.
Situation: A company has only two real assets: Employees and customers. Within these assets, lies the source of wealth. The skills needed in today's complex, stressful and competitive environment to deal effectively with customers must be taught-or customers will be lost. Winning customers is rarely easy.
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