We run public relations campaigns for people and businesses that want to challenge the status quo. The Rule of 7 is an old marketing adage that dates back to the 1930's. It refers to the idea that a consumer has to be exposed to your brand at least 7 times before buying into your product or idea.
Market research has since revealed that the actual number of times a brand needs to be seen depends on a lot of different factors, but "7" remains an appropriate ballpark to strive for.The name of our company, SVN Public Relations, is a nod to old school media savvy fused with our new school, data-driven mindset for success.
Market research has since revealed that the actual number of times a brand needs to be seen depends on a lot of different factors, but "7" remains an appropriate ballpark to strive for.The name of our company, SVN Public Relations, is a nod to old school media savvy fused with our new school, data-driven mindset for success.
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