If you're looking to re-energize your brand, these are the guys to do it. Maxwell+Miller brought us a strategic, yet simple way to make our brand more meaningful and persuasive. I highly recommend Maxwell+Miller for their professionalism, creativity and can-do attitude. Their branding program continues to do a great job building all aspects of the company.
The brand positioning and creative that Maxwell+Miller developed for us has had a profound effect on our business. I recommend them without hesitation. Maxwell+Miller knows our market, is up to date on trends, and is up on or ahead of the technology curve. They listen and deliver targeted quality products.
The brand positioning and creative that Maxwell+Miller developed for us has had a profound effect on our business. I recommend them without hesitation. Maxwell+Miller knows our market, is up to date on trends, and is up on or ahead of the technology curve. They listen and deliver targeted quality products.
Services
When you get down to it, there is probably little difference between your products and your competitors' in purely functional terms. Customer perception often determines why one is chosen over another. Maxwell + Miller is a hybrid marketing agency comprised of branding and creative specialists.
We come to work every day to develop brand stories that distinguish our clients from their competition; that increase sales today while building brand loyalty for tomorrow.Here's how we do it. It's a little bit science - we'll use proven processes to uncover a benefit your brand offers that no one else does.
We come to work every day to develop brand stories that distinguish our clients from their competition; that increase sales today while building brand loyalty for tomorrow.Here's how we do it. It's a little bit science - we'll use proven processes to uncover a benefit your brand offers that no one else does.
Along with the foundation of a focused brand strategy, you can choose from a complete array of marketing and advertising services that tell your story in a way that is memorable, persuasive and clearly differentiating. As Google and other search engines give more and more importance to relevant content, branded content has become a "must do" of smart marketers.
Greg began his career at an advertising agency in Kalamazoo, MI, then headed to Chicago where he led creative teams at some of the country's largest ad firms. He developed brand strategies and created campaigns for such national brands as Coors, Sunkist, Kraft and many others. Greg returned to Kalamazoo where, along with managing Maxwell+Miller, he remains a hands-on brand strategist and creative director.
To stand apart from your competition - each one shouting that they're the best - you need to zig while they're zagging. Your brand needs to represent what makes you different. Identifying that special something that resonates with customers, then using it to tell your story, is where strategy comes in.
With more than 70 growers supplying Jack Brown, plus controlled atmosphere storage facilities, Jack Brown can deliver the varieties and quantities of apples needed whenever and wherever retailers need them. Jack Brown has the capabilities to deliver Michigan freshness throughout the United States and around the world.
Reviews (5)
Justin Hatfield
Nov 12, 2017
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Jeff Chaffin
Nov 07, 2017
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Greg, Dan and their associates assembled, presented and rolled out a thorough marketing plan for a manufacturing client of mine. The project was a new direction for my clients and the journey was deftly guided by Maxwell+Miller. Greg and Dan are as well versed in composing a marketing plan as they are at working with a wide variety of personalities in bringing a program to life. My client's story and images are very well told! Thank you, Maxwell+Miller!
Tom Repp
Oct 02, 2017
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QUALITY branding in the industrial market is extremely rare. However, before I will work with an industrial client I require my clients’ meet with Greg Miller and crew at Maxwell+Miller. In the age of search, social and mobile, a quality brand story is absolutely critical before my clients’ embrace the online channel for lead generation. Greg cuts through the clutter and ALWAYS gets to the heart of my clients’ brand story. If you are about to embark on an online marketing strategy, start with a fresh brand story first. Greg’s approach will ensure your strategy is unique, different and successful
Diane
Sep 22, 2017
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We've worked with the crew at Maxwell and Miller for many years. They continue to bring new and innovative ideas to the table and keep us on top of the game. They're quick to respond to our needs and working them is a pleasure. We consider the staff at Maxwell and Miller to be an extension of our team and we couldn't ask for a better working relationship. Maxwell and Miller can help build your brand and increase your business.
Jonathan Mast
Jun 03, 2017
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