Pauleenanne Design
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Pauleenanne Design is a full service event planning firm founded by Pauleen Vacca. Located in Rochester, NY, we aim to change the local market through our eye for design, client centered approach, and passion for our industry. With over eight years experience, Pauleen Vacca is the premiere wedding planner and event planner serving Rochester NY, Buffalo NY, Syracuse NY, Finger Lakes, and beyond.

We work with our client's to offer a fresh, trend setting perspective, while still maintaining the integrity of your personal style or professional brand. Think of us for your event planning needs including: event planning, event design, and invitations.
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The Pauleenanne Design Team is here to execute your event planning, design, and invitations brilliantly! Our Rochester event planners, led by owner Pauleen Vacca, will work tirelessly to ensure your day is flawless. Learn more about our team below!

Being immersed in the events and marketing field for over nine years, Vacca has worked with many notable clients and companies, both nationally and abroad, including Amazon, Johnson & Johnson, Gap Inc., Shakira, and Drake.She has a B.A. in English Writing from St. John Fisher College with minors in Communication and Digital Technologies & Culture.
We are thrilled to be recognition as a winner of the esteemed 2018 WeddingWire Couples' Choice Award for Wedding Planners in Rochester, NY. WeddingWire Inc., the leading global online marketplace for the wedding and events industry, annually recognizes the top five percent of wedding professionals on WeddingWire who demonstrate excellence in quality, service, responsiveness and professionalism.
Pauleenanne Design is here to execute your signature wedding with aesthetic and logistical excellence. Our Rochester NY wedding planner works with our client's needs and budgets to ensure even the smallest details are taken into consideration. Servicing the Rochester NY, Buffalo NY, Syracuse NY, and Finger Lakes we are here to make your day simply beautiful and stress free.
This is your first opportunity to create excitement over your event. Pauleenanne Design is here to execute your signature event with aesthetic and logistical excellence, and this extends to your invitations. We strive to turn your thoughts and vision into a completed product that will entice your guests to attend and be excited for your upcoming event.
Reviews (10)
Stefanie G. Cuadra
Stefanie G. Cuadra
Jun 28, 2019
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I don't have enough words to describe how great Pauleen is. Pauleen helped us plan and design our wedding from beginning to end. She was very easy to work with, insightful, organized and had great eye for detail. Everything was perfect!! We couldn't have done it without her.
Jessica Ryan
Jessica Ryan
Jan 19, 2019
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We reached out to Pauleen for assistance planning our wedding and providing day-of services. We were planning our wedding from out of state and only had time for a few quick trips back to NY to pull everything together. Pauleen was responsive, exceptionally organized, and answered all of our questions in great detail and with a ton of helpful suggestions. What stood out the most to me was her thoughtfulness the day of our wedding. She was feeling a little under the weather that weekend but pushed through like a champ and ensured that not only my husband and I had an amazing day but our guests were
Jasmine Florentine
Jasmine Florentine
Jul 14, 2018
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Pauleen is absolutely amazing!!! My aunt hired Pauleen as a day-of wedding planner (plus some consultations) to make sure that we had someone taking care of all the details during and leading up to the wedding. Originally I didn’t think it was necessary, but I could not have been more wrong. My fiancée (now husband), myself, and family did most of the initial wedding planning, and we had our first consultation with Pauleen a few weeks before the wedding, when a lot of the big things were already in place. And holy moly I am so glad my aunt hired her! There were still so many details to take
Kimberly Soles
Kimberly Soles
Jul 07, 2018
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I can personally tell you that Pauleen and her team will do everything they can to make your event magical. I have been behind the scenes here and she was always the most respectful and friendly person you should expect. She knows the image she wants to give off and works very hard to accomplish this. I highly recommend working with Pauleen and her team to help make your event amazing!
McCarthy Tents
McCarthy Tents
Jul 04, 2018
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Event planning with Pauleen is a pleasure - she is detail oriented, super organized and incredibly well versed in all the "potentials" of each event. She is kind and thoughtful and will do everything possible to make each absolute perfection.
Alanna Daly
Alanna Daly
Dec 05, 2017
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We recently had the GREAT pleasure of working with Pauleenanne Design and cannot put in words the amazing experience we had. If I had to rate them on a scale of 1 to 10….it would be a 20!! Pauleen is professional, organized, extremely responsive, has amazing suggestions and ideas, and perfectly executed our day. We had a very large wedding party and through the rehearsal/ceremony she kept everyone on point. At the reception she took care of everything. I mean everything! From the set up all the way down to making sure that we had our drink of choice, ate enough, and even got dessert! Planning
Kelsey Sharp
Kelsey Sharp
Nov 05, 2016
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Pauleen is an excellent event planner and made our wedding day perfect. I had little worries along the way and her timelines and to-do lists help me stay on track. She made my decorations so well. She also recommended fabulous vendors for my photography, flowers, and other places!
Beth Samuels
Beth Samuels
Nov 10, 2015
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Pauleenanne Design is AMAZING! Pauleen created and implemented the wedding of my dreams. From the moment I got engaged I realized I would need help designing my wedding and taking care of all of the little details. Pauleen met with my mom and I and transformed my ideas into a beautiful reality. She handled everything from the Save the Dates to place cards, decor, centerpieces, flowers, hotel arrangements, ceremony set up, and more. I have heard from countless wedding guests that our wedding was the best wedding they had ever attended and I know it was because of all the hard work that Pauleen put
Jaime Ieracitano
Jaime Ieracitano
Jul 10, 2014
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One year ago today Pauleen made our wedding more than perfect. She worked with us for months and listened to all of our crazy ideas and made them come to life. Her work is outstanding and she understood our vision completely! She made a lot of our pieces by hand and was able to craft together any ideas we threw her way. We definitely gave her a tall order and she met all of our expectations.
Not only did Pauleen design the space for our wedding and set everything up the morning of, she also worked with all of our vendors in the months before to make sure that everything came together perfectly
Anne Smith
Anne Smith
Jan 18, 2013
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I can't say enough about Pauleenanne Design. I have hired this firm to plan for three very distinct events held in my home and I will continue to hire this firm for future events.
First off, Pauleen Vacca, President and Head Designer, is a complete professional. She arrives promptly, follows-up appropriately and plans efficiently.
I used this firm for a holiday party, a business gathering, and a children's birthday party. Pauleen keeps the customer central to her thinking. For the holiday party I, of course, was host to a family event. Pauleen helped me use the items I already had, along with