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While we all understand and appreciate the science of marketing, we prefer to focus on the art of communication. There's the firm that promises to ".take it to the next level and maximize market synergies by using a zero-sum-based process that transforms robust metrics to enable web-related relationships and cultivate value-added infomediaries to facilitate interactive niches."

If that's how they explain themselves, our guess is they're not going to explain what you do very well.
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Irv Press, taking the cue from his last name, parlayed his experience to create Press+, a communications firm which focuses on conducting PR and advertising for its clients. A creative problem solver and dynamic project manager, Irv brings a wealth of consumer and business-to-business marketing communications experience from both sides of the desk.
If you would like to discuss where to start, we can help determine target audiences and appropriate media and messaging. These come in all shapes and sizes, but typically involve new products, testimonials, corporate news, and events. We can make contact with editors and help contribute your thoughts to features and articles.
At the time this ad was created, very few workflow software applications were open, and most tied you into the software vendors' complete, closed systems. Every system boasted about all of the tools available to make life easier. We wanted to graphically explain that perhaps there was something even more sinister to competitive systems.
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