Based in the Berkshire region of Massachusetts, our integrated communications and public relations talent will spark your connections with key audiences: clients, prospects, media, donors, industry peers, donors and others. We blend the tools you need for maximum impact and engagement -- and we do it with great results. Our work includes public relations, business communications, media relations, crisis communications, social media management, nonprofit fundraising content and more, tailored to the needs of our clients.
Services
How we think. We approach your communications through your story. We can't help it! That's because our history is in the listening, learning and storytelling of journalism, and we believe all organizations have a compelling narrative. It might be in the review mirror or "in the moment." We also take the "inside-out" approach: your messages ideally start with with internal audiences before reaching the big wide world.
Ellen Lahr is a high-talent communications strategist and project manager with a passion for mission-driven nonprofit and fascinating business clients. As a great content writer and editor, her work spans executive messaging and crisis communications, web and social content, blog writing and speech writing.
Businesses with a solid public presence and strong communications routine are best-equipped to weather changes and challenges in the public eye. Keeping current with your news about big contracts, business expansions, corporate responsibility and other positive business news maintains your name in the public sphere -- with business peers, your community, clients, prospects and other stakeholders.
Community Health Programs engaged EGLahr PR & Media when a public relations crisis produced some difficult press for the organization. Following a serious public challenge and leadership, public relations and strategic communications efforts played a key role in stabilizing the organization, which has now nearly doubled in size and expanded its brand in the region.
We'll never pitch a bad story. Media, reporters, editors -- they used to be the only resource for the PR professional -- now they are just one avenue for telling your story. With our journalism chops, we know what sells and what falls flat -- and part of our job is to education our clients about what to expect from the media.
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