Zack Group
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Zack Group
Firmly rooted in the strength of brand strategy and visual identity, we cultivate new and evolve existing brands delivering successful solutions that exceed expectations. We're about listening, challenging and collaborating with clients every step of the way. The ultimate brand touch-point!

We approach assignments with an open mind as our design team dives into each project with an unstoppable commitment to deliver a broad range of exceptional strategic design solutions.Through competitive shelf simulations we ensure meaningful retail presence. Key to conveying your brand's personality we craft letterforms, color and graphics to create proprietary identities.
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A creative mind with an entrepreneurial spirit, Jeff Zack began his artistic journey at the renowned Pratt Institute in NYC. Founding Zack Group in 2002, Jeff forged ahead with his strategic overview and principals of design after over 20 years in leading global NYC branding firms.

With a strong belief that design is the tool for solving any marketing challenge, he leads the team in producing award-winning design and enjoys counseling clients on thinking big picture and considering long-term design implications.Jeff lectures at F.I.T. in NYC and has served on the Board of Directors of the Package Design Council.
We cultivate your brand to empower its full growth! Many years of experience in multiple retail categories provide insight as we continually challenge ourselves to raise a crop of fresh, award-winning solutions that exceed expectations. To nurture your unique brand we offer multiple design strategies and collaborate closely with our clients.
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