BIA Advisory Services is the leading research, consulting, valuations and advisory service company focused exclusively on local advertising and marketing. Sign up to receive one or all of our analyst-driven newsletters covering different aspects of local. Contact information to engage with our analysts, sales team, client services, conference team and more.
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We cover the full local marketplace of traditional digital media including the entry of radio, television and newspapers into digital business lines. Strategic and tactical insights that translate into actionable recommendations for businesses. Delivering a unique and precise perspective on the competitive businesses operating in the local marketplace.
Advertisers, broadcasters and digital service providers face many challenges to target and service consumers and drive revenue. Success in today's complex media landscape requires analytics and insights that deliver actionable recommendations and direction. BIA delivers proprietary, quality data with high-powered analytics to produce a clear competitive edge for our clients.
BIA delivers comprehensive predictive analytics and insights on local traditional and digital advertising. This proprietary data is delivered in an easy-to-use platform called BIA ADVantage. BIA ADVantage offers powerful data visualizations, along with valuable insights and analytics, around media spend by over 95 industries in each market.
The premier data platform delivering more than 2,300 fields of data on 30,000-plus organizations in the United States, Canada and Mexico, MAPro is the go-to resource for up-to-the-minute revenue, ownership and contact information. Yearly subscriptions are available for both MEDIA Access Pro desktop and MEDIA Access Pro online.
In an environment where change is constant, BIA delivers deep intelligence about the future of the local marketing and advertising landscape through its data-centered research, marketing and advertising surveys, forecasting and comprehensive broadcast media products and services. Browse all our editorial content (papers, surveys, forecasts) and enjoy complimentary research reports.
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