Baesemans Shoes & Variety Clothing
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Baesemans Shoes & Variety Clothing
Family owned and operated for over 80 years, Baeseman's has been dedicated to creating unique, long-lasting relationships with our customers here in Central Wisconsin by outfitting them with the highest quality products, services, and personal attention. We carry a wide range of sizes and widths of well-known products including Red Wing Shoes, Skechers, La Crosse Footwear, and Carhartt Clothing, and offer custom measuring for the perfect fit.

Visit Baeseman's today and experience our top-notch customer service, quality products, and low prices.
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Established in 1933, Baeseman's started as an army surplus store and quickly turned into one of Central Wisconsin's finest retailers of quality name brand clothing and shoes for the outdoorsman and worker alike. The Baeseman's small surplus store was located on Wausau's Clinton Street, along the river near 1st and Stewart Avenues.
Whether it's for home, work, or the outdoors, Baeseman's Shoes and Clothing has the knowledge and experience to help you step into the perfect footwear suited to your needs. Our footwear products are rugged, dependable, and some, still American-made - and we also specialize in wide widths and large sizes, stocking sizes up to 16.
From Baeseman's Shoes and Clothing's start as a small surplus store in the 30s, to a popular shoe store in the 60s, the new millennium has brought many improvements and additions to the Baeseman twins' dream. Every year we expand a little more and fill the shelves a little higher.

Here in Central Wisconsin, we have eight months of cold weather, so we have learned not to put too much stock in selling bathing suits, but rather into durable, warm and dry clothing and footwear.In fact, we regularly outfit groups of hunters heading up north for the big deer hunt as well as hunters heading out west for that trophy mount.
Reviews (9)
Dr. Frank
Dr. Frank
Nov 30, 2021
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Small family business, very personable. Much better quality than the big box stores. Will not buy from any other place.
Patricia Regner
Patricia Regner
Nov 13, 2021
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Friendly Family owned store with those hard to find items. Would highly recommend!!!
Zach Wayda
Zach Wayda
Nov 12, 2021
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Baseman’s has a great selection of premium clothing and shoes, the good stuff that is harder to find nowadays. Great sales staff too. Shop local!
Jeffrey Ray
Jeffrey Ray
Aug 28, 2021
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They did a great job I was in a hurry the first time and the boots were tight I came back and took my time and am sooooo happy with my danners compared to walmart there is no comparison!!! Super happy with my steel toe boots
Tammy Friedrich
Tammy Friedrich
Aug 14, 2021
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Purchased my Lamo shoes over a month ago just before vacation. I wore them every day for one month straight and absolutely LOVED them and still do. My feet are far from perfect and they were amazingly comfortable. I will be purchasing another pair (maybe two) in a different color. Thanks Baesemans!!
Pat Nowak
Pat Nowak
Jul 16, 2021
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Always has what I'm looking for. I've been buying there for 40+ years. Good quality. Five stars all the way..
Eric Leeper
Eric Leeper
May 21, 2021
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I have a situation to tell you about i walked into this store per referral of a friend I bought a very expensive pair of boots for work as I'm diabetic I stand on my feel for 10 hr. plug per day I'm am very hard on my boots Rossie I hope i spelled his name right and the young lady that works there helped me pick a pair of boots on big thing is they have to be slip resistant well about three weeks go by and it was like being on ice skates so i brought the boots back expecting them to tell me there is nothing they could do for me well boy o boy was i wrong on that one not only were they very nice
Patti Dm
Patti Dm
Feb 16, 2021
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We have purchased high quality American made clothing and boots over the years. Cannot say enough good things about the 5 star customer service and quality of the items we have purchased. Really appreciate being able to try on high quality clothing and footwear. There is no time like the present to support this amazing family owned business.
J. Smith
J. Smith
Sep 19, 2020
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Tom and Mary are the best! They helped us find the perfect boots for my daughter to keep her feet toasty warm. Their merino wool socks are awesome for Wisconsin winters. Thanks for the fantastic service!
-Klint and family