From coast-to-coast to-coast, Bennett & Company provides clients with a depth of understanding about Florida, the Southeast region and key industries nationally. Headquartered in Orlando, the agency has affiliates across the state and connections around the US and the globe.
Utilizing our relationships with media, influencers, business owners and elected officials along with compelling writing and visuals we combine the tools of PR, marketing, advertising, events, digital and social media to achieve our client's goals.Ultimately it is about results and whether our clients profit.
Utilizing our relationships with media, influencers, business owners and elected officials along with compelling writing and visuals we combine the tools of PR, marketing, advertising, events, digital and social media to achieve our client's goals.Ultimately it is about results and whether our clients profit.
Services
With a focus on spending time on the client's needs instead of running a full service office, Bennett & Company operates as a corporation with Laura Bennett overseeing a team of dedicated professionals who work remotely, and are involved in every client. In addition, specialists are brought in to serve specific client needs.
Bennett has been a member, and an active one, of SATW (Society of American Travel Writers) since 1986. She long ago recognized the need to travel with, and get to know, travel editors, writers, TV producers, radio hosts and travel bloggers.
Twice each year, she travels with as many as 400 print, broadcast and digital media journalists and travel professionals to places as remote as New Zealand, Ecuador, Thailand, Ireland, Canada, Barbados and 20+ other countries.Each trip offers multiple opportunities to build relationships with travel writers and learn about trends and new placement opportunities that have a powerful impact for Bennett & Company clients.
Twice each year, she travels with as many as 400 print, broadcast and digital media journalists and travel professionals to places as remote as New Zealand, Ecuador, Thailand, Ireland, Canada, Barbados and 20+ other countries.Each trip offers multiple opportunities to build relationships with travel writers and learn about trends and new placement opportunities that have a powerful impact for Bennett & Company clients.
From pre-opening to on-going marketing - the goal is always the same - customers and revenue. Bennett began her PR career in restaurants and hotels and over the years has built a lengthy list of marketing tactics that establish or change impressions, fills seats and impacts sales. In 2012, 2013 and 2014 Bennett chaired the industry advisory committee at the University of Central Florida's Rosen School of Hospitality.
Bennett & Company is the only PR firm to have produced a Super Bowl commercial and we produced not one but 4 commercials in a 90 day period. Bennett & Company was the first public relations firm to produce an ad for the Super Bowl.and walked away with six national awards. The client's end-result? More than $21 million in one-to-one ad value and a 400% increase in sales.
With a core belief in giving back, the agency has served as the pro-bono PR and marketing firm for the Central Florida Community Foundation since 2000. Because of the Community Foundation's overall mission to increase philanthropy we get a wide-angle view of our community and its needs. We've produced the organization's annual campaigns, media partnerships, public relations outreach, paid and trade advertising and more.
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