Borshoff is where proven expertise meets fearless creativity. We're a truly integrated marketing communications agency, helping brands find and share their voices across all internal and external touchpoints. Our success is rooted in the diverse backgrounds and specialized expertise of our team, as well as a deep understanding of people, their behaviors, and the things that matter to them.
Borshoff has mastered the art of connecting people in meaningful ways over the past 35 years, creating lasting connections between brands and stakeholders.
Borshoff has mastered the art of connecting people in meaningful ways over the past 35 years, creating lasting connections between brands and stakeholders.
Services
Some agencies claim to be full-service, but when advertising and PR step on the scales, one side tends to tip. Not Borshoff. We're agnostic in our client recommendations and believe in great results and better client outcomes no matter where they come from. We start with goals. Because in order to know the right path, we need to first identify your objectives and measures of success.
Our goal is to make your organization successful, plain and simple. And success typically means moving your audience to act. How do we do that? It starts by studying your business, understanding your objectives and KPIs, and learning every possible thing we can about your audience. This process yields the insights and strategy needed to connect with people and drive them to act in ways that positively impact your bottom line.
One doesn't always mean the other. But when it comes to Education, Healthcare, Membership, Retail Banking, Sports and Entertainment, and Utilities, we have both experience and expertise. We understand your business-specific objectives and KPIs because we've helped clients like you achieve them. And we know the unique challenges of your industry because our specialists have years-even decades-of experience solving them.
As quality options continue to increase and online delivery becomes more mainstream, the pressure to decrease tuition and other costs despite rising expenses consistently makes headlines. Borshoff has a long history of helping our education clients build strong brands and campaigns to drive inquiries, applications, and enrollment, leading to future graduates within both the traditional and adult learner audience segments.
No organization is immune to changes in audience behaviors and expectations, but some find it more challenging to pivot than others-especially when shifting direction means changing deep-rooted habits.
Despite technological disruptions and dated processes, we've helped numerous membership organizations overcome industry challenges like increasing brand awareness, growing membership, engaging and retaining members, and increasing fundraising revenue.Kiwanis clearly articulates their brand to raise awareness of the global organization and the important work they do as they celebrate their 100th anniversary.
Despite technological disruptions and dated processes, we've helped numerous membership organizations overcome industry challenges like increasing brand awareness, growing membership, engaging and retaining members, and increasing fundraising revenue.Kiwanis clearly articulates their brand to raise awareness of the global organization and the important work they do as they celebrate their 100th anniversary.
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