Owners Tori Sandler and Sara Baldwin are both veterans of the retail world and have a combined skillset of vintage sourcing and buying, merchandising, event planning, design, retail management and more. Each had their own shop prior to joining forces, and Rebel aims to keep each individual brand alive.
Rebel's third main vendor, Mama Ochre, was started by vintage-obsessed style queen Gretchen Foster in early 2019. Gretchen spent many years thrifting for herself and her family before launching her own line. She hand picks high quality fabrics like cotton, silk + linen and often times uses color-stripping or natural over-dye processes to create a curated collection of minimalist, neutral tones and specialized pops of color.
Rebel's third main vendor, Mama Ochre, was started by vintage-obsessed style queen Gretchen Foster in early 2019. Gretchen spent many years thrifting for herself and her family before launching her own line. She hand picks high quality fabrics like cotton, silk + linen and often times uses color-stripping or natural over-dye processes to create a curated collection of minimalist, neutral tones and specialized pops of color.
