Once upon a time a firm handshake and a pat on the back meant something. Things are a bit more complex in the ad world now. At Silverback our foundation is built on the proverbial handshake while the challenges that our multi-channel world presents, seemingly daily, is how our team of digital experts thrive.
Both traditional and digital media require investments in technology and the right personnel to run it. With a focus on originality and creativity and an approach that is data driven, we know how to deliver your message to the right audience at the right time. We use metrics to ensure that "the way it's always been done" is not how we do it.
Both traditional and digital media require investments in technology and the right personnel to run it. With a focus on originality and creativity and an approach that is data driven, we know how to deliver your message to the right audience at the right time. We use metrics to ensure that "the way it's always been done" is not how we do it.
Services
We utilize over 600 first- and third-party data sources to target our clients' ads to the right people, at the right time. No marketing waste here. To continuously build relationships with clients that pave the way for building business that continually thrives - through integrated media and data, unmatched marketing innovation, and real results.
Data Fusion Marketing begins with the best way to target your audience, whether it's Connected TV, audio spots on Pandora or Spotify, or display ads on the most popular websites. We are able to purchase the most ideal ad slots and best pricing using advanced proprietary algorithms.
As a result, Data Fusion Marketing ends, where so many can't, pinpoint attribution that tells the story of the customer journey, from first sight of a visual all the way to purchase.SilverBack Advertising's Data Fusion Marketing is the real-time buying of ads airing on Internet-Enabled OTT Devices or Smart TV Apps.
As a result, Data Fusion Marketing ends, where so many can't, pinpoint attribution that tells the story of the customer journey, from first sight of a visual all the way to purchase.SilverBack Advertising's Data Fusion Marketing is the real-time buying of ads airing on Internet-Enabled OTT Devices or Smart TV Apps.
Working at an ad agency is only half of our story. We're also here because we have passions for what we do and working to help you. Check out our posts below to learn the latest news and what find out what we've been up to! SilverBack Advertising is excited to welcome Stuart Lewis as our newest Assistant Account Manager!
Silverback Advertising maintains offices in Seattle Washington, Denver Colorado, Dallas Texas, Baton Rouge Louisiana, Clearwater Florida, Greenville South Carolina, Charlotte North Carolina, Bridgeport Connecticut, Green Bay Wisconsin and Elderburg, Maryland. We represent clients throughout North America and our attention to details for their unique geographical footprint.
Reviews (4)
Matt Wilson Marketing
Jan 24, 2018
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Over the last year I've used Silverback Advertising at a few Nissan stores in CT. and NY for a bunch of projects including; Paid Search, Website Management, SEO, Conquest eBlasts, Direct Mail and Social Media. Silverback delivers ideas and results. From understanding our problems and needs to giving us ideas and executing flawless programs, Silverback has driven traffic to my stores consistently. Each person I've worked with at Silverback (Shane, Christina and Anna) have all been top notch. 5-Stars all around! - Matt Wilson, Marketing Director (Bruce Bennett Nissan/Nissan of Yorktown Heights/Middletown
Jean Mahon
Dec 31, 2017
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Steve James
Sep 18, 2017
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Anthony Barreiro
Jul 23, 2017
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SilverBack Advertising is a first class advertising agency. Without a doubt, it has been the best experience I have ever had working with a team to grow my business in a ever changing and competitive market over the 15 years of me being in the business. Of course, I had the best of the best, Esther Menard, leading the way! She is a true professional with great knowledge and always available. She went out of her way more than once to make sure the things were handled in a timely manner. I would strongly recommended working with Jeff Cossar and the team at SilverBack.