Diamond Jewelers
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Diamond Jewelers
Diamond Jewelers is celebrating our 70th year in business. We are proud to serve our locals and visitors by carrying national brands such as Pandora, Alwand Vahan, Belle Etoile, Lafonn and many more. We specialize in loose diamonds and personally shop for customers on our yearly trip to Antwerp, Belgium.
Services
Welcome to Diamond Jewelers where only the best is good enough. Since our inception in 1947, Diamond Jewelers has become known for our commitment to excellence as well as our passion for design, craftsmanship and values. We offer an exquisite collection of fine diamonds, designer jewelry and some of the most prestigious lines manufactured.
When you shop at your typical jeweler your ring is sent to an outside shop but here at Diamond Jewelers your jewelry repair work is all done on the premises by our Executive Master Jeweler Steve Ertle. At Diamond Jewelers you can speak with our Master Jeweler in person so you know who is performing this tedious service on your precious family heirloom.
When it comes to important purchases, we know savvy shoppers appreciate financing options. We are pleased to provide the Diamond Jewelers Credit Card, one more way we can help make your dreams come true. A card dedicated exclusively to your fine watch and jewelry purchases - all with the integrity and value that have been the cornerstone of Diamond Jewelers.
Item(s) must be unworn and returned in new and original condition/packaging. All sale items and special orders are final and non-returnable/exchangeable. Item(s) can be exchanged for another item or issued a Store Credit that can be used online or in store on a future purchase. Store Credits have no expiration date.
Our Four C's of Diamonds guide can help you decide on the most important factors when shopping for a diamond. The word carat derives from the word carob, a Mediterranean seed, which has an extremely consistent weight for measuring. The greater the carat weight, the rarer, and more valuable the diamond becomes.
Reviews (17)
Julie Bowlick
Julie Bowlick
Dec 20, 2021
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Stephanie treated us like we were the only customers in the store! All of the staff greeted each customer with a smile and wonderful greeting!. Great place to shop, great, beautiful pieces and price ranges of jewelry! Shop local! Shop with confidence with Diamond Jewelers and Stephanie!!
Tia Garcia
Tia Garcia
Dec 15, 2021
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I had a very special ring repaired at Diamond Jewelers and they did a great job! Lorrie was so kind and helpful. I will definitely be back! 👍🏼
Emily Holland
Emily Holland
Dec 13, 2021
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Such a great place to shop! I worked with Stephanie, and she was fantastic. Everyone else was also very welcoming, nice, and knowledgeable. Plus, their selection is fabulous. Totally recommend!
Scott Mock
Scott Mock
Nov 28, 2021
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Great family run business! Outstanding selection and service! Highly recommend!!
Gay Moore
Gay Moore
Nov 24, 2021
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The staff was very helpful in discussing ways to remake my jewelry. I was updated often and appreciate their attention to detail. I will definitely refer them to my friends in the area. Great work
Janet Ellis
Janet Ellis
Nov 24, 2021
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Excellent, friendly and highly knowledgeable staff!
Beautiful store to shop for jewelry and great jeweler on premise to repair jewelry. Highly recommend dropping by!
Joanna P.
Joanna P.
Nov 20, 2021
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Looked this place up for a Pandora Charm to symbolize our Gulf Shores trip. They did not disappoint. The staff was incredibly helpful and thoughtful to my loud and energetic kids. I will return to their store for future AL beach trips.
Caus Isaid
Caus Isaid
Oct 24, 2021
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The ladies at Diamond Jewelers sparkle with professionalism! They’re friendly personalities and knowledge our shine the beautiful prices in the cases. They treat customers as they were as valuable as the gold and gems that will make you light up for years to come. Thanks Diamond Jewelers you’re better than the best!
Ann Cunningham
Ann Cunningham
Oct 12, 2021
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The friendly, professional and quick service has us coming back again and again to Diamond Jewelers. Would highly recommend them and their jewelry is beautifully made. I get compliments on my rings and jewelry we have purchased there.
Iris Johnson
Iris Johnson
Oct 04, 2021
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I was unable to go to the store when they were open this past week while visiting Orange Beach. I called them when I got back home and Mechele was gracious enough to send me pictures of the gulf shores and orange beach charms I was interested in. She took my order and it’s now on its way to me. Great customer service! Thank you Mechele!!!
Andrea Hickman
Andrea Hickman
Aug 26, 2021
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I received my order in today’s mail. I am wearing it now, in fact! So happy I was able to find the snake for my LeStage convertible bracelet at your store. Thank you so much for fulfilling the order so quickly, too. I would make one suggestion: please provide tracking info for customers after the order has shipped. From your communications and your site, I was only able to see the order status as completed. Otherwise, I had a top notch experience.
Andrea Haller
Andrea Haller
Jul 29, 2021
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The staff is very knowledgeable and professional whether you are buying Pandora or a larger purchase they love to help and will make sure you love your purchase. They also show you many options and help you to get the biggest bang for your buck.
I have found my hometown jewelry store-thanks ladies
Sherry L.
Sherry L.
Jul 21, 2021
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I went in to have a ring sized and they used a formula to quote me a price. Even though they were very nice, they were very expensive. On simple things go somewhere else. Way to HIGH.
Lynn S.
Lynn S.
Jul 14, 2021
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If you want a repair, steer clear unless you can drop $200 to have a ring sized up 1.5 sizes. Three people end at the same time I was and we all left without repairs.
Brittani B.
Brittani B.
Jun 28, 2020
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I love diamond jewelers so much! The staff is so kind and patient they really will take their time and help find/design whatever you desire! They also will offer a cleaning whenever you stop in which is the best! I love my jeweler, Stephanie because I can even text or call her whenever I need anything and she answers! Thank you so much, were diamond jewelers fans for life
Kathy B.
Kathy B.
Jul 06, 2018
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Wonderful service and diamonds. My husband got my engagement ring from Diamond Jewelers and we also purchased our wedding bands here. I get compliments daily on my ring!! Lorrie and Stephanie have always been so friendly and helpful. We highly recommend them.
Sheila C.
Sheila C.
Nov 04, 2016
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This facility carries the "always popular" Pandora items, in addition to other "new" pieces as well as a few estate pieces.
I found an air of "you can afford this", which is an instant turn off, especially since their price points were relatively low.