Get insights into what motivates customers to buy. We turn complex market data into a plan to increase customers and grow revenue. Our powerful marketing technology is accessible and easy to use, so you can address issues most important to your business with the facts from the marketplace. We share our insights gathered from many years of advising clients in a variety of industries.
Read our insights into business growth, innovation, and appealing to the voice of the customer. How does the small business simplify work processes without the advantages of a larger business? How do I deal with the onslaught of generics now that my technology is maturing? This question weighs heavily on the minds of consumer marketers, but many B2B marketers don't seem to connect with it until it is too late.
Read our insights into business growth, innovation, and appealing to the voice of the customer. How does the small business simplify work processes without the advantages of a larger business? How do I deal with the onslaught of generics now that my technology is maturing? This question weighs heavily on the minds of consumer marketers, but many B2B marketers don't seem to connect with it until it is too late.
Services
What other products, innovations, and/or cross-selling opportunities, consistent with my organizational skills and strategy, will address unmet customer needs? Clients come to Breakthrough Marketing Technology for intelligent insights into what customers will pay for. We provide advice, analysis, training, and coaching services for Global 1000 clients.
Our objective is to reduce your uncertainty by enabling fact-based decisions using the best information available. We deliver actionable insights, recommendations, and processes based on understanding what is said, what is meant, and the context that motivates behavior. Markets and customers are complex.
We collaborate with cutting-edge professionals in a wide range of disciplines-from technology to creative agencies to organizational design and effectiveness. Their contributions are unparalleled for the formulation and execution of engagement deliverables. We are committed to providing thought leadership and exemplary service.
We primarily serve the Fortune 1000, but small businesses and non-profits number among the clients we help grow and prosper. Our results are actionable, which distinguishes us from many traditional market research firms. This client list reflects our belief that sound business and marketing principles are applicable across a wide variety of organizations.
Many business leaders have tried continuous process improvement, Lean Six Sigma, and Agile to improve their business's operational, sales, and engineering processes, but have failed. These methods are all about the internal world of the business. However, business transformation goes well beyond internal changes; the external market also gets a vote.
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