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Insurance is more than just a commodity. Life happens and your insurance coverage needs to keep up with these changing needs. In today's world of restrictive underwriting guidelines and mounting pressures from insurance carriers to write new business, the service of existing customers often takes a back seat to the acquisition of new customers.

You need an agency whose mission begins after the sale has closed. Over the past decade, there has been a great deal of consolidation within the independent insurance market, with national firms continually acquiring local independent agencies at a rapid pace in order to create greater economies of scale, cut costs and increase profits.
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Bo Willis is the Founder and President of Mission Santa Barbara Insurance Services. He has over twenty years of experience building relationships and finding creative solutions for a wide variety of customers. Prior to starting Mission Santa Barbara Insurance Services in February of 2017, Mr. Willis spent the most recent six years as an Agency Owner/Exclusive Agent for a large national insurance carrier.
Reviews (1)
Virginia Frauenthal
Virginia Frauenthal
Apr 05, 2021
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This is updating my previous one star review. It took some time, but all is resolved for my homeowners insurance and I was able to get excellent coverage for my home at a reasonable price with Mission SB after all. I did my research this time and they had the best coverage that was also the most reasonably affordable despite all the lack of coverage from many companies due to the thomas fire/ongoing CA wildfire danger. Thank you Mission SB and specifically Tiffany Merlo for making this right!