We help small- to medium-sized businesses that understand the value of effective content in driving real business growth. We help deploy content marketing campaigns to grow your audience, visitors, leads and customers by moving them through the stages of the marketing funnel with valuable content. Everything we do is built around a content strategy instead of blind reaches for gimmicks and tricks.
This dedication to quality content that moves prospects effectively into being ideal customers makes us unique. We are a team of ex-newspaper industry reporters and digital marketing executives who know how to create highly usable and accurate content that builds "know, like and trust" in your audience.
This dedication to quality content that moves prospects effectively into being ideal customers makes us unique. We are a team of ex-newspaper industry reporters and digital marketing executives who know how to create highly usable and accurate content that builds "know, like and trust" in your audience.
Services
We believe in building content your audience really wants to read. This means it is about them and not necessarily about you and your product. Great content works best when your audience responds to it. We help you focus on what your company and your people do well and help tell that story in a way that will build audience on your website.
Desert Path Marketing Group is a network of experienced marketing and media professionals led by John Triplett, a veteran of Cox Interactive Media, along with experienced journalists and marketers Linda Wienandt and Diane Porter. Media businesses, in fact all businesses, have a brand and a story to tell that show their expertise and authority.
Mobile apps are one of the most effective ways to communicate, promote, engage, and inspire your audience. The Full Digital Platform provides native apps for iPhone, iPad, and Android devices. Our approach offers customized flexible solutions, rapid development time, and exceeding value. We handle all of the technical aspects so that you can concentrate on creating content for your audience.
We'll help create a clearly defined and unique core difference, talking logo and messaging to use when reaching your market segments. We'll use sophisticated tools as well as manual research to position you effectively against even your toughest competitors. We'll create a one sheet tactical plan that will increase incoming leads as well as grow recurring business and referrals.
We review your website for core factors like content and technical factors that affect organic rankings, local maps, and conversions. It's critical to set up your local profiles and directories correctly to get the most out of your search engine rankings and placement. Customer reviews are the single most effective marketing your business can do.
Reviews (1)
Joseph Laing
Jul 20, 2019
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