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Greenbaum Marketing Communications
We help new franchisors create a solid marketing foundation to build brand equity, grow unit revenues, and effectively recruit qualified franchisees. Maintaining momentum and maximizing the ROI of marketing budgets is vital to an emerging brand. Let's develop a marketing strategy that positions your brand for explosive growth.

Growing market share for established brands takes experience, vision, creativity, and a willingness to push the boundaries of your marketing. We help franchise brands grow faster. Our franchise lead generation consulting services include strategic planning, brand positioning, website development and digital marketing.
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Greenbaum Marketing Strategy helps franchise companies successfully target qualified franchise candidates and improve their franchise lead generation success. We create profiles based on high performing franchisees and develop targeted strategies based on those profiles, leveraging our experience with all forms of lead generation.
How you convey brand positioning for franchise development differs from your consumer marketing. There are very few franchisors that have included franchise development in their brand style guides. Greenbaum Marketing Strategy helps translate franchise brands in a communication journey that starts with the prospects first point of contact.
Digital marketing has emerged as a primary marketing strategy for franchise development. Many franchise developers have embraced digital marketing, while others have found the learning curve to be difficult and costly. We help franchisors navigate the landscape of digital marketing, working with their internal teams and their suppliers to refine processes and improve results.
Marketing strategy for franchising is what we do best. Leverage our 25+ years of consumer marketing and website development expertise to fast-track unit growth. Customers have expectations when it comes to brands they trust. We help franchise brands surpass expectations, strengthen loyalty, and optimize brand equity through powerful brand positioning.
Franchise unit performance and optimizing same store sales growth is vital to every franchise organization. Franchisors are faced with a unique set of challenges with franchisees playing an important role in acquiring and retaining customers.

With the understanding that most emerging franchisors have very limited budgets and internal resources, it is essential that they make the right decisions regarding those budget dollars and provide the most value to franchisees.With over 26 years of consumer marketing experience, Greenbaum Marketing specializes in helping franchisors make smart decisions with their marketing strategy.
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