Rick Debe Agency
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We actively look for ways to save you money, while providing the best possible coverage. Many insurance discounts exist, but national carriers don't often apply them automatically. We always strive to find potential discounts, giving you the right price at the right coverage - guaranteed! We are a full service insurance agency currently serving residents and businesses of Wisconsin, Minnesota and Illinois.

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We are a full service insurance agency currently serving residents and businesses of Wisconsin, Minnesota and Illinois. Our agency prides itself on providing the most comprehensive and cost-effective insurance advice available. We value the client-agent relationship and strive to bring innovative ideas and recommendations for your family or business.
Rick Debe has been in the insurance industry for 41 years. He has worked for several prominent companies, including State Farm and Farmers Insurance Group. However, he chose to become an independent agent to better serve his customers and offer a wider range of policies, at more affordable prices. Rick has won many industry awards for sales and service to his clients.
Business insurance can be perplexing. Whether you are starting your first or your tenth, the Debe Agency can help you figure out the coverage you need for the best rates possible. Answer a few brief questions to help us narrow down which policies are best for your situation. Do you already own a business or are you about to start one?
Reviews (3)
Susan Spurgeon
Susan Spurgeon
Aug 26, 2021
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I was pleased at the start,but told him I would Not do E mailing and internet onvery 1 St conversation ,he set me up
with a insurance company that, only does internet,they took my $ real fast but then deny my policy due to the fact they still want E sign. I have not received any refund as of yet I text help and phone calls to state auto,and Rick wanted to come to my home to try and figure it out on my phone! What !!!!????
Denise Tomashaski
Denise Tomashaski
Feb 12, 2021
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Positive: Professionalism, Responsiveness
My husband and I are looking to insure some vintage campers. While Rick did not have a carrier he works with who could help us out, he put the work in and gave us a great referral in an extremely timely manner. I wish more agents were this timely and courteous.
C. Coll
C. Coll
Sep 24, 2015
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DBI Insurance is a great agency to do insurance with. Rick treats you as family and is truly sincere when you talk to him. No pressure but he's always looking out for you. Don't plan on ever going through anybody else.