While other agencies were busy chasing SAS or Healthcare Industry clients, we've been working to help grow trade show houses, event planners, rental shops, venues, entertainers, event tech groups and other companies dedicated to bringing people together. We know that the rules are different for companies who serve in the meeting industry, and we've learned to build solutions to address those specific needs.
Our goal is to help your soon-to-be best clients find you when they are looking for the kinds of services you specialize in, but we take it further. We build semi-automated websites integrated with powerful marketing automation and sales enablement tools that help your team cut down the amount of time it takes to qualify and serve first time clients.
Our goal is to help your soon-to-be best clients find you when they are looking for the kinds of services you specialize in, but we take it further. We build semi-automated websites integrated with powerful marketing automation and sales enablement tools that help your team cut down the amount of time it takes to qualify and serve first time clients.
Services
Whether you are looking to grow your meetings industry business by building a first class Digital Marketing Program from the ground up, or if you are just looking for the resources to take your existing program to the next level, RipCurrent Digital Marketing can't wait to help you achieve your goals!
You've almost certainly heard it before, but it bears repeating: Your most valuable asset is your email list. Everyone knows that a strong email list and and equally powerful email marketing program is important to the growth of a company, but very few companies really do much about it.
Ripcurrent Digital Marketing is a firm believer in the power of email marketing, but we also know that it's a lot of any one person (or even team) to keep up with.Though the power of Marketing Automation, you can take a lot of the leg work out of the equation- and a lot of the potential potholes out of the road in the customer journey!
Ripcurrent Digital Marketing is a firm believer in the power of email marketing, but we also know that it's a lot of any one person (or even team) to keep up with.Though the power of Marketing Automation, you can take a lot of the leg work out of the equation- and a lot of the potential potholes out of the road in the customer journey!
Content Strategy is often mistaken for being just another word for Content Marketing, but that's a misunderstanding.
Content Marketing is a PORTION of Content Strategy that is focused on using content to drive specific profitable behaviors from a target audience while Content Strategy is the overarching science behind identifying a "correct" audience, understanding what content to that audience is looking for, discovering how/where/when to reach them, and then acting to impose order on that content.
Content Marketing is a PORTION of Content Strategy that is focused on using content to drive specific profitable behaviors from a target audience while Content Strategy is the overarching science behind identifying a "correct" audience, understanding what content to that audience is looking for, discovering how/where/when to reach them, and then acting to impose order on that content.
Standing out from the pack is a challenge- Trust us, we know. Heck, we're based in a city with talking mice, wizards, castles, roller coasters, space ships, and whales. There's A LOT of stuff out there competing for a moment of your attention! We also know that quick thrills are fleeting. The real winners are the people who play the long game, and that's where we can help you.
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