The success of your business today can be marked by an increase in sales, or awareness or marketshare. But it should also be defined by the depth and breadth of your connections with customers, partners and vendors. This community of influences is the next frontier in marketing and Pathway Marketing is here to take you on that journey.
We want to work with you to build a plan to meet your business and revenue goals. Our mission is to create an integrated sales and marketing strategy and execution plan that provides quantifiable results. In marketing, we understand that sales and marketing are not always aligned, resources can be scarce, while expectations are unyielding.
We want to work with you to build a plan to meet your business and revenue goals. Our mission is to create an integrated sales and marketing strategy and execution plan that provides quantifiable results. In marketing, we understand that sales and marketing are not always aligned, resources can be scarce, while expectations are unyielding.
Services
Pathway Marketing offers nearly 20 years of high-+tech marketing experience and skills that translate into a quick and seamless integration with your team, and maximize your time to market. One of our strongest assets is our ability to rapidly establish relationships with key players throughout an organization, which enables us to provide immediate value and results.
Our strongest assets is the ability to rapidly establish relationships with key players throughout an organization, which enables us to provide immediate value and results. Our relationship skills translate into seamless integration with your team, and maximize your time to market. Objective: Clearly define program objectives based on business goals, budget, timeline and measurement.
Cloud is the hottest technology since wireless internet. Most high tech companies have a cloud offering or they are devising their cloud strategy and policies. Pathway Marketing has worked with some of the largest cloud infrastructure providers in the market. We have created comprehensive sales enablement, partner enablement and marketing resources to support their cloud programs.
Created Cisco's Cloud Marketing Strategy for emerging markets that focused on solution refinement, sales enablement, marketing strategy and execution plan. Defined and executed VMware and HP's "Focus Fifteen" Program that focused on providing joint solution training and marketing programs to the top 15 channel partner that resulted in a 20:1 ROI.
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