Pay per click advertising, also known as PPC, is one of the most popular ways to market a business online. Have you ever seen the ads on the top of the page when you type something into Google? These ads are paid for by a business on a "per click" basis. The key element of any PPC advertising campaign is optimization.
Our experts at Engagement Owl will manage your ad spend, make logical decisions based on data gathering and testing, and continually optimize to save you money and increase your leads. This is the Engagement Owl difference. Social media is now a business-standard and one of the best ways of remarketing online without breaking the bank.
Our experts at Engagement Owl will manage your ad spend, make logical decisions based on data gathering and testing, and continually optimize to save you money and increase your leads. This is the Engagement Owl difference. Social media is now a business-standard and one of the best ways of remarketing online without breaking the bank.
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Social media is now a business-standard and one of the best ways of remarketing online without breaking the bank. Just one positive customer posting to social media can cause a ripple effect sending customers into your store or inquiring about your services. In the same way, social media ads can also be a powerful tool in your digital marketing strategy as well.
Around 60% of all searches made in Google are on a mobile device! This sobering statistic and the fact that Google has implemented what they call a "mobile-first indexing update" means if you're not optimized for your mobile users, you're bleeding potential buyers and leads.
A fancy website with animations and hi-resolution pictures may look great on a desktop with a fast internet connection, but most of the world is now viewing your company's information on a mobile device with a 3G or 4G connection.Optimizing for speed and usability on mobile devices is a crucial part of the equation.
A fancy website with animations and hi-resolution pictures may look great on a desktop with a fast internet connection, but most of the world is now viewing your company's information on a mobile device with a 3G or 4G connection.Optimizing for speed and usability on mobile devices is a crucial part of the equation.
Google PPC (pay per click) ads can be a great resource to generate leads for your business. Strategically crafted PPC campaigns provide traffic and leads almost instantly once the ads start running. With PPC you get clicks to your website by paying a small fee per click to Google. The benefit is this: After deciding what keywords you want to pay for, your campaign can be up and running very quickly.
Companies now know that in many ways, online space is as important or more important than offline. It's about reaching a target audience and creating a community surrounding your business. Social media is the online world's version of word of mouth and can affect your business positively or negatively.
How is branding different than design? With our branding services, we go deeper than just a logo. It's about creating the voice of your company and how you communicate with your consumers. Engagement Owl will research, test, and develop your brand with you so you can be sure you have a long-lasting and unique face to your company.
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Connor Parkinson
Nov 24, 2019
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