Cognito Hair Design
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Cognito Hair Design
Experience the luxury of a high-end salon with all the comforts of home. Located in the heart of Nashville, Cognito brings out the beauty in you while treating you like family. Let us pour you a glass of wine (or sweet tea) and give you the best haircut you've ever had. I have been a client of Cognito for approximately three years.

In the past, I would "salon hop" every year or so just to change things up (grass is greener type of thing). Well, never again. I have found my hair home, and I would not trust anyone else. Mark has transformed the condition of my hair, and now people assume I have extensions! I love the entire Cognito team, and I am so thankful to be a client.
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You'll shed your disguise and walk confidently into the world after a visit to Cognito Hair Design! At Cognito, we don't just promote amazing hair, but we also encourage a positive outlook towards yourself and the world. Your hairstyle is just one way you express your unique identity, and we're here to make you feel like the best version of you!
Mark has won "Best Hairstylist" by the Nashville Scene for the past 3 years! He has worked on the Oprah show and was the Titan's Cheerleaders stylist for their first decade in Nashville. He spends much of his free time riding his horses and canning. He learned to cook southern food as a boy in his father's restaurant and still can cook up a storm.
Reviews (20)
Nellie Campbell
Nellie Campbell
Dec 10, 2021
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Positive: Cleanliness, Professionalism, Punctuality, Quality, Value
Love these guys! Mark does magic with my hair and has me laughing hysterically!!
Services: Highlights, Haircut, Hairstyling, Hair colouring
Ariel Whittaker
Ariel Whittaker
Sep 23, 2021
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Positive: Cleanliness, Professionalism, Punctuality, Quality, Value
I came here to get my hair cut for the first time since the beginning of Covid and I got my hair cut by Rachel. I let her do whatever she thought would look good and I LOVE it!!! Thank you so much for rejuvenating my hair and giving it life again. Highly, highly recommend this salon and Rachel. 10/10
Service: Haircut
Zoe D.
Zoe D.
Jul 04, 2021
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I'm very picky about who does my hair, and I have already had 3 appointments since finding this gem of a salon. Kat has done wonders with my hair, from cut to color. All the ladies are super friendly and helpful.
Ioana Danciu
Ioana Danciu
May 27, 2021
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This place double booked my appointment. My stylist spent 5 minutes tops trimming my bangs then passed me to someone else who “styled” my hair, because she had another client. The second person pulled my hair horribly in the process. My hair looked dry and frizzy afterwards. I also had all sorts of uneven areas that were not cut, that will need additional tlc. The stylist didn’t even check on me to make sure everything looked ok. It was a horrible experience and a waste of $84.
Zoe Singleton
Zoe Singleton
May 24, 2021
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My first trip to a hair salon in 18mths and first salon in Nashville. Rachel was simple wonderful! Fabulous colour & cut + really enjoyable to chat to! Already booked to come back! Very happy customer!
Patricia C.
Patricia C.
May 01, 2021
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I am new to Nashville and finding a hair stylist can be a daunting experience. I am BEYOND happy with Dana, Emma, Mark and staff.
OUTSTANDING in every way.
My cut, color and blow dry are perfection! Thank you So much! 🙏🏻
Can’t wait until my next visit!
Colin Armstrong Ph D.
Colin Armstrong Ph D.
Apr 20, 2021
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Dana has been my hairstylist for almost 25 years. I’ve followed her from one location to another and can’t imagine having anyone else cut my hair.
Dana is amazing at what she does and is a wonderful mixture of both professional and fun - with lots of entertaining stories. She’s taught other stylists for years now. I can just sit, relax and trust that she will do a great job - she always does.
Mark (Cognito’s owner) ensures that Cognito is a relaxed and fun place to visit - and yet the place is consistently immaculate. It’s a great place and I highly recommend Cognito Hair Design.
Sandra Z.
Sandra Z.
Apr 10, 2021
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Just moved to Nashville.I was looking for a good Paul Mitchell salon. This salon is excellent in every way. I scheduled a haircut with Rachel. She was very friendly, and made me feel very comfortable through my haircut. Also I received a very relaxing shampoo. I'm glad I found my new salon.
Gwen Christiansen
Gwen Christiansen
Mar 03, 2021
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This salon is amazing! From the moment I walked in I was greeted and treated like family. Rachel did my full highlights, I came in wanting to be blonder. Having been a blonde my entire life, this was one of my better experiences. Rachel did exactly what I wanted and was so sweet. She was thorough at the job but also quick :) my hair ended up looking so great! You can tell all the employees really do care and are so thoughtful. I’m so happy I’ve found my new salon in nashville! What a wonderful place! Highly recommend!
Sarah W.
Sarah W.
Jul 12, 2019
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AMAZING EXPERIENCE - let me preface this with saying this is the first Yelp review I have ever done, so I mean this when I say it. This salon is hands down the most enjoyable experience I have ever had. I was greeted at the door by the owner, and immediately welcomed. He gave me a tour of the salon and offered me a cold beverage while I waited on the stylist. I also have a very wavering work schedule and they were able to get me in the same day, which is amazing and very accommodating. I then met the stylist Dana, she's too just as phenomenal as the salon is! Her skills and personality are
Lauri D.
Lauri D.
Apr 26, 2019
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I moved here 4.5 years ago and its taken me this long to find
Mark Hartman! He is magic!! I've never been happier with my hair!
Mallory H.
Mallory H.
May 12, 2018
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Kenya is a hair genius! Absolutely love her and what she has done with my hair. Go see her, you won't be disappointed!
Tara B.
Tara B.
Sep 17, 2017
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I went to Cognito for over ten years specifically for Amanda McClanahan. I always had great service from wedding highlights to my son's first haircut; Amanda has been there for all the big milestones in our lives. I'll be following her Local Honey in East Nashville. Best of luck to the remaining crew.
Joyce K.
Joyce K.
Jun 30, 2017
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Today was my first visit to Cognito and it will not be my last. Mark and the entire staff were lovely and made me feel right at home. Finding a new stylist is not easy. I could not be happier with my cut and color. I will definitely be back!
Stormy S.
Stormy S.
Apr 30, 2017
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I moved to the Nashville area about six months ago, and chose Cognito because I went to a Paul Mitchell salon in my previous city. I cannot say enough good things about this place! The salon is decorated with a mix of modern and rustic touches, paying tribute to the farms many of the stylists own or grew up on. Everyone is so friendly and eager to please, and the quality of service is topnotch. I always leave with a haircut and eyebrow wax by Dana that makes me feel glamorous, and/or nails by Alissa that are perfectly polished. The complimentary wine, beer, and snacks are icing on the cake. Would
Kristiana N.
Kristiana N.
Jan 26, 2017
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LOVED this place! Alyssa, the nail tech, was wonderful, and all the staff were so hospitable! Very cute interior, PLUS, free wine, brownies, soft drinks, Keurigs, you name it! Thanks for the superior service :)
Liz H.
Liz H.
Sep 02, 2016
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Mark Hartman is my favorite stylist ever. I don't live in town anymore but have been known to fly back from out of state to get a great haircut. He was my stylist for over 4 years while I lived in town. He listens to what you want and always makes sure you're happy with the results. I also had him do my makeup for a few events, great work! Great stylist all around! And worth even flying from out of state for when you need the perfect cut and can't find it in your new town. Thanks Mark for the great cuts over the years!
Lynette J.
Lynette J.
Feb 14, 2016
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Ok. Except when your stylist makes passive aggressive jabs at you. And you have a crown of darker blond around your scalp because they don't have dryers for lightening hair. I've hesitated giving this review, but when I see the difference in shades of my hair I'm PISSED.

I've paid over $200 for a cut and color, I'd appreciate it if walk-ins weren't getting their hair cut while my scalp is burning and color being messed up because they take the 'wait and see' method of hair coloring. Seriously. More than once a schmuck has walked in off the street and I
Taylor K.
Taylor K.
Feb 12, 2016
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New location = free parking! I have been coming here for 4 years now. Kat is the only person I trust with my hair. Everyone at this salon is so friendly and talented! You get treated like family. Fair prices. Great quality. Bring your business here! You won't be disappointed.
M. P.
M. P.
Feb 06, 2016
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Amanda has been caring for my hair since 2004! I can take her any number of photos and walk out feeling amazing with fabulous hair. The new salon is beautiful, open, and Melanie Joye LMT has her massage studio in a private area in the back. I love Paul Mitchell products & their commitment to no animal testing, & you'll see all the stylists have photos of their animals at their stations. Cognito also chooses a cause of the month and donates to that charity. Great salon, wonderful people, and some good coffee - what's not to love?