Jewelry Theory
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Jewelry Theory
Jewelry Theory is a proud 2021 sponsor of BvB Dallas and their commitment to bring awareness, and ultimately a cure, for Alzheimer's. We are located in the Dallas Design District, so stop in and see what we do to Make It Perfect. Using state of the art CAD (computer aided design) software, we'll help you create the perfect piece designed around your specific diamond or gemstones.

And we can show you what your ring will look like instantly. In any color gold or platinum. Because our jewelers create all our pieces right here in our studio, we control the entire process. This guarantees that your ring will be the highest quality. It also means we can hand you your new custom piece sooner than anyone else.
Services
The roots of Jewelry Theory actually date back over a decade ago. Three friends, Tony, Kenneth, and Curtis, decided to venture out on their own and open up a jewelry manufacturing and repair shop. We quickly established a reputation for quality work delivered on time. We began manufacturing custom pieces for many local jewelers, which led to the utilization of CAD, computer aided design.
First and foremost, have fun with whatever you're designing. Whether you want something for an engagement, wedding, anniversary, birthday, or just want to treat yourself. Jewelry should make you happy, and we want the creation process be part of the fun. When you get here, just relax and have fun. Bring us any ideas, concepts, images, pictures, or stick drawings you have.
With our Black Box Collection we have assembled jewelry that range from estate pieces, jewelry on consignment, and one of a kind custom pieces we have made ourselves. Each piece has been thoroughly polished, checked, and inspected for quality. Check back often. We're always adding new and exciting pieces to this collection.
Black Box Collection is a selection of estate jewelry, jewelry on consignment, and pieces we have purchased from clients. Each piece is carefully inspected, polished and detailed, and checked for quality. With this collection, we've made buying and selling pre-loved jewelry safe and easy. Because of the nature of this jewelry, we cannot offer a return policy or warranty on any of our Black Box Collection items.
Our Ele Collection is influenced and inspired by Ele MIchele, The World's Homegirl. With her unique look and style, a combination of edge and class, she is carving a niche for herself in the real estate industry, YouTube, on the airwaves, and in the music world. Ele is a true entrepreneur, and with this collection she has worked with our main designer to bring you jewelry and statement pieces focused around strong, empowered people.
Reviews (10)
Maymace
Maymace
Dec 12, 2021
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Tom was a great help with a special necklace I had tangled for over a year. He was able to fix it quickly and offered to have it cleaned! Great experience.
Michael Fuchs
Michael Fuchs
Nov 07, 2021
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Came in to Jewelry Theory with an idea and a budget and they helped me design a beautiful pendent with some small diamonds and necklace. Tom kept up great communication, helped out with some smaller updates, and even gave me an upgrade after some complications. I couldn't be happier with the customer service and quality of the jewelry they made! Definitely recommend :)
Sarah Tirmenstein
Sarah Tirmenstein
Oct 08, 2021
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My whole experience for start to finish was nothing short of amazing. I came in with a very sentimental piece and was unsure where to start at first. Tom was incredible and helped me design the perfect new setting for my grandfathers ring. I was updated through the whole process with pictures of the progress being made. It was such a fun and enjoyable experience and now I have a beautiful piece that still maintains the original sentimental charm. I will definitely be returning to Jewelry Theory in the future!
Lorna Owens
Lorna Owens
Aug 19, 2021
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I would like to say that Tom At Jewelry Theory made my engagement, and soon to be wedding, so special with my custom engagement ring and wedding band. He worked with me to design a ring that was so very ME and absolutely beautiful. I can’t thank him enough fo his patience and creativity. 😊 I would recommend Jewelry Theory for any special piece you are thinking of. Thank you again Tom!
Thomas Dodgen
Thomas Dodgen
Jul 17, 2021
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I wandered into this place a few months back and I am so thankful I did! Tom was easy to work with, happy to explain the process to me and he really knows his stuff. After spending a few evening after work he designed a beautiful ring. It is 100% unique and will not be recreated! And frankly it was a much better deal than the rings I saw at the 8 shops I checked out before. 10/10 experience!
Laina Osborn
Laina Osborn
Apr 17, 2021
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We accidentally showed up at Jewelry Theory while on a trip to Dallas looking at rings, and we are SO glad we did. Tom was amazing, sat down with us and put together an amazing engagement ring, it is absolutely beautiful and I could not be happier!!! we can't wait to go back and do the bands. THANK YOU, TOM!!!
Amariee Collins
Amariee Collins
Jan 16, 2021
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Very accommodating and very easy to work with. Giving you excellent service and what you ask for!
Ryland P. Fox
Ryland P. Fox
May 31, 2020
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Jewelry Theory was such a blessing to my fiancée and I! Tom made himself so available during the design process, they kept in great communication throughout the production of the rings, and the shipment was perfectly safe and without a hitch! And did I mention we live 1,000 miles away in Georgia!? I am certain that we received better service from JT 1,000 miles away than that if I were to go to a local big box store.
Thank you, Jewelry Theory!
Rick Anderson
Rick Anderson
Aug 18, 2019
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I visited Jewelry Theory in search of an engagement ring. I wanted something unique, and after Tom asked me a few questions, he & his team made it happen! As part of the design process, they somehow took the image I had in my head and put it on the computer screen, and we worked on it until it was absolutely perfect. He made recommendations along the way to help me stay within budget, and even had a few suggestions I hadn't thought of that made the ring look even better than before. In every step of the way, Tom made the entire process end-to-end very easy and stress free. And my (now) fiancée
David Athans
David Athans
Jul 21, 2019
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I have known Tom for years and knew there was no one else we would trust our family diamonds with.