A look at the nuanced viewing behavior by 'cord status' and how streaming drives incremental reach and audience engagement. We are media specialists, video intelligence experts, data geeks, creative thinkers and industry collaborators. The marketing world offers more innovation and opportunities than ever before.
VAB is here to help make sense of it all by simplifying the complex and discovering new insights to transform how you drive business growth. VAB saves you time by bringing you the latest data with actionable takeaways to inform your future marketing plans. VAB's 10 most requested and talked about slides of Q3 to help you make smarter decisions and set you up for success.
VAB is here to help make sense of it all by simplifying the complex and discovering new insights to transform how you drive business growth. VAB saves you time by bringing you the latest data with actionable takeaways to inform your future marketing plans. VAB's 10 most requested and talked about slides of Q3 to help you make smarter decisions and set you up for success.
Services
We answer your toughest media questions with innovative thinking, supporting facts and real-world takeaways. VAB challenges conventional wisdom with innovative thinking. As media behaviors shift, technology advances and our world changes, we embrace the unexpected and get the work done. We are a curious group of bold personalities pursuing creative and groundbreaking ideas.
It all starts with a question. We tackle your toughest marketing topics and challenge traditional thinking to keep you one step ahead. Using data as our north star, we approach each topic from a marketer perspective with stats, not hype, driving our approach. We ground every answer in facts, ensuring we focus on driving results today.
VAB's Board of Directors is comprised of the top advertising professionals in the video industry. Our Board of Directors is committed to VAB's mission of empowering marketers to make fully informed media strategy decisions. VAB members are part of a community of media professionals that gain access to insights, connections and resources to stay ahead of what's next in the industry.
VAB members are part of a community of influential media companies and industry organizations actively working to move the industry forward together. Check out the complete directory below. VAB members are part of a community of media companies and industry organizations actively working to move the industry forward together.
Advertising Campaigns with Messages Tied to Diversity & Inclusion Increase Business Outcomes. Advertising Campaigns Featuring Messages Tied to Diversity & Inclusion Increase Business Outcomes. VAB's Analysis of 100 Years of Economic Data Reveals Effect of Advertising Investment During Health Crises and Recessions.
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