Avenue 42
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Avenue 42
Whether you need a chic cut, color or blow out, we can do it all. You show us your inspiration photos, and we'll have our #Ave42Artists recreate your vision. Your hair is your statement piece, and our experts won't have you looking any less than your best so you can go on confidently! Need a little #Ave42Glam for a special occasion?

Or, maybe just because you deserve it (trust us, you totally do)? Allow our makeup artists to enhance your natural beauty with our best-in-class cosmetics collection. From falsies to airbrush makeup, we'll have you strutting out our doors lookin' fabulous. We are the only salon in Richmond to offer you beautifully executed brow microblading by our master esthetician.
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Avenue 42 Salon is perfectly curated to become the beauty destination of Richmond's most discerning clients. What does Avenue 42 mean? Perhaps you can relate. Natalie's career - and subsequently the next decade of her life - were all planned out and the benchmark goals were clearly marked. She was finishing an undergraduate degree at the University of Richmond.
Reviews (21)
Margot H.
Margot H.
Dec 05, 2021
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Went to these guys for the first time and was really happy with my experience! Jesika did a stellar job--I have an odd style that's super short on one side and longer on the other. Really appreciated her attention to detail/shaping, too.

Definitely will be back again--thanks!
B. G. J.
B. G. J.
Oct 15, 2021
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We had Heather, Jane, and Kara today for my daughter's wedding. They did an excellent job with hair and makeup for diverse group of bridesmaids. They listened and were incredibly responsive of each. They also made the mothers and grandmothers look just as glamorous for our special day!
Thank you!
K. E.
K. E.
Jul 18, 2021
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I would give this establishment 5-stars if I wrote this review after my very first appointment. Absolutely love Jane: her enthusiasm, educated mannerism, and overall amazing spirit. However, after today, I was left a little disappointed after spending $160 for a color touch up that needed only a hint of color; not even styled. Just walked out with a half damp, frizzy head of hair. Granted, I love the color!
Due to another client coming in for that day, Jane advised that her receptionist would blow dry my hair. After hearing the fact that she wasn’t a stylist, I grew a little worried as she just
Dianne D.
Dianne D.
Jun 27, 2021
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I had an amazing visit with Allison. She made me feel like a hair goddess! I appreciate how she consulted with me prior to beginning. She really took her time examining my hair and asked lots of questions about what I wanted. I'm so happy with the results!
Haley H.
Haley H.
Feb 20, 2021
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I got a hair cut with Jesika today and I cannot get over how amazing my hair looks. I have curly hair and I could definitely tell Jesika really knew how to cut curly hair. Most hair cuts I've gotten in the past, the stylist just treated my hair the same as straight hair, but Jesika definitely took an approach unique to my hair. Probably the best hair cut I've ever gotten, so so happy. The salon is cute and seemed very clean. Also great pricing and lots of street parking. Really nice staff.
Megana K.
Megana K.
Jan 17, 2021
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I got my hair done by Lexie Kaiser and it wasn't anything like I asked for. The highlights she gave me were blonde and looked really unnatural in my black hair. I ended up leaving the salon looking like a zebra. In addition to that, she charged me more than I was initially told it would cost. I had to get my hair redone at a different salon.
Kristen DeBarros
Kristen DeBarros
Dec 22, 2020
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Avenue 42 is amazing. I’ve gotten my hair done a few times, which had been wonderful but honestly my favorite beautician is Maria. She is very skilled and talented, as well as professional and kind. I used to go to her for henna brows and she would make my brows look perfect. She learned powder brow, so I got that done and she seriously changed my life! You can tell Maria loves what she does and tries to learn more in the beauty world/ stay updated with trends. I live in New York now, but I will be flying home to get my brows retouched because I only trust Maria!!!
Katie G.
Katie G.
Dec 15, 2020
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The girls at Avenue 42 are amazing. My first experience with them was as a bridesmaid for a friend’s wedding. As I began to plan my own wedding; I immediately knew I needed them for my hair and make up needs. Diane was so professional and efficient during the initial booking process and remained so in scheduling my trial session. As COVID 19 hit, Diane was flexible and accommodating to changes in the number of styling services required and the changing location of service. Natalie and Jane were phenomenal during the trial session and more than willing to make changes for the final wedding look
Lily Donahue
Lily Donahue
Nov 27, 2020
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I see Maria at Avenue 42 Salon for eyebrow shaping and waxing. She is truly the BEST eyebrow specialist I have ever been to. She is so precise with every detail of your brow experience. I never have even a single hair out of place when I leave Ave 42.
Not only is Maria precise and skilled in her craft but she is a wonderful person. She is so warm and calm - she always makes the experience so relaxing. If you're looking for an eyebrow specialist, Maria is your girl!!
Victoria
Victoria
Nov 23, 2020
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I made an appointment with Avenue 42 because they are rated #1 for best bridal hair and makeup (I'm getting married next year!). But I'm staying because of Brighton! She made my experience very enjoyable and was super careful with my hair cut. This salon is clean, classic, and has a great, comfortable vibe. I will definitely be back for my routine hair maintenance and will definitely be booking a stylist for my wedding hair and makeup! 10/10!
Amelia H.
Amelia H.
Nov 23, 2020
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Brighton has been doing my hair for a little over a year and every time she has been so awesome. She took me to blonde from red and then back to black and killed it at every appointment along the way. Every cut has been really flattering. I also got a Brazilian blowout with her and loved the results from that. I used to hate getting my hair done because I would be so anxious about making small talk. Brighton turned something I hated into something I look forward to. I can't recommend her more. Avenue 42 in general is so clean, beautiful, and a comfortable environment. The front desk people
Lauren
Lauren
Aug 23, 2020
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Jane Steele at Avenue 42 did my bridal hair and makeup at the Ave 42 salon. From our initial hair and makeup trial to the big day itself, Jane was so easygoing, professional, and very open to any tweaks or changes. She had me looking and feeling my best for my wedding day, and my hair and makeup held beautifully throughout the 12-hour day! Thanks Jane for all of your beautiful work!
Jun 30, 2020
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I haven’t trust my eye brows to someone for a loooong time. Did a lot of research for a right master. But since I met Maria I knew I am in a good hands and can trust her with my eyebrows, lushes and lips. I’ve been her client for almost 2 years and she done absolutely amazing job. We did powder eyebrows and retouch which I have so many compliments on. We did tint and lift lushes couple times and powder lips. I’m very satisfied with her work and I think she is the best in the city. I recommended her to all my girlfriends and they are very happy with results too. If you think to do your eyebrows
Faryal S.
Faryal S.
Jan 05, 2020
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This was my first time at Avenue 42 and long story short - Chloe is a magician!! I came in with just an idea about the length of hair that I wanted to walk out with and Chloe did the rest! First of all, she squeezed me in within one hour of my call to the salon for an appointment which I really appreciated! Second - its such a nice environment at Avenue 42, everybody is super nice and friendly. Last and obviously not the least, Chloe is an excellent hair stylist. She stopped and asked for how things were looking and if I was liking the outcome multiple times during the process (spoiler alert: I
Claire Gano Brown
Claire Gano Brown
Dec 18, 2019
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I absolutely love Ave 42! I've been going to Maria for the past two and a half years for my eyebrows and she is incredibly talented. She shapes and tints my brows and I get endless compliments on them after I see her. She is truly an artist and I always love my time with her. I also see Heather for brazilian blowouts- she is the best!! Does a phenomenal job and always love catching up with her. Ave 42 is an amazing one stop shop for all your beauty needs in Rva and its great to schedule appointments online!
Sara K.
Sara K.
Jul 09, 2019
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Just got my haircut here and I can safely say I've found my salon in Richmond! Jane cut my hair and she was great! So helpful in teaching me how to style my new haircut, and she listened to what I wanted and gave me exactly that! I'm so happy with my haircut and I'll definitely be back! The salon puppy, Penny, was also a huge highlight for me!!
Hasti M.
Hasti M.
Jun 25, 2019
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I got my hair cut by Jane today and couldn't be happier with it.
First, I always make a snap decision to get a haircut and I really REALLY appreciate the studio giving me an appointment so quickly.
Having moved here from California, I was putting off getting a haircut and hesitant who to trust with my hair. If you're the same as me, Jane is your girl! She perfected the idea I had for my hair and gave me an excellent haircut. Love love love my new hair.
She's very sweet and kind, as is everyone I encountered during my appointment.
Lauren Perreault
Lauren Perreault
Nov 02, 2018
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I have nothing but good things to say about this place!!!
First I’ll start with my girl: Sara!!! She has been doing my hair since she started there a year ago and I haven’t gone anywhere since! She asks me questions about what style I’m going for and then offers a creative spin on it. The first cut and color she gave me was last summer, where she gave me a perfect summer color and lots of layers!! The second cut she gave me was in the fall, where she gave me a modern chop and deepened my color. I’m going to see her soon and I’m so excited to see what we come up with!!
Second: The studio
Amanda P.
Amanda P.
Jul 04, 2018
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I come the first time to see about eyelash extensions. I walk into a beautiful, clean and soft atmosphere. Maria does the extensions in not time at all and even changing the way she usually puts them on according to my disability. Thank you! I will be back for my fill in.
Brenae L.
Brenae L.
Oct 30, 2017
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Admittedly, I get my makeup done pretty regularly and I'm not super picky but it's always a little nerve wrecking to try someone new, especially for a special occasion like a wedding, even when they're named a best salon by Brides.

I gave vague directions (smoky eye, a lip that kind of matches my dress) and one reference picture and Natalie NAILED it. It was my first time using airbrush makeup and I honestly may never go back. Not to mention, I didn't need to reapply my lipstick the entire night. I wish I had taken better notes on what products she used!

Natalie and her team
Lauren B.
Lauren B.
Nov 22, 2015
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I have been a social media follower of Avenue 42 Salon for awhile now, especially since I had seen what an amazing job these ladies had done for a girlfriend's wedding. After a horrendous haircut back in April, which left me literally crying as I walked out, I knew I had to find a better salon to start going to. Then, I remembered about Avenue 42, and quickly booked my November hair appointment online. I immediate received a confirmation e-mail that day and a follow-up email a couple of days prior to my appointment as a reminder.

Walking into the salon, I was so very impressed; not only were