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For over 100 years, Sterling Optical has been providing professional eye exams and incredible customer service from our licensed optometrists and staff. Every location offers full service eye care for the entire family. Visit any location and find an extensive selection of eyeglasses, contact lenses, and designer sunglasses, all at a great value.

At Sterling Optical, no matter what your budget, we offer fashion for everyone! In 1966, Sterling Optical embarked on the first of its expansion programs by acquiring IPCO, a retail optical company and public corporation. This acquisition made Sterling Optical one of the largest retail optical chains in the Northeast.
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With one of the largest selections of designer frames nationwide, Sterling Optical has the perfect frames - just for you. We carry well-known brands such as Ray-Ban, Oakley, and Coach (just to name a few). Stop by your neighborhood Sterling Optical location to check out our complete collection. A bold new eyewear line created by legendary designer Frederic Beausoleil.
The most important thing to consider about your eyeglasses isn't how they look or feel on your face - it's the quality of the lenses! At Sterling Optical, we use only top optical lenses, along with the most advanced technology to make sure your eyeglasses are a perfect match for your vision - every time.
Contact lenses are a great alternative to prescription eyewear. Contacts never have reflections from light and will never fog up. There are also several options to fit your eye care needs. The Lens Your Eyes Would Choose, making it the premier choice for patients seeking a high performance daily disposable contact lens.
Did you know that annual eye exams prevent, slow down and correct vision problems before they threaten your eyesight? The single most important thing you can do to take care of your eyes is to get a comprehensive eye exam on an annual basis. Moisturize your eyes in flight: Airplane cabin air is quite dry, so use artificial tears once every hour.
If you're looking for a solid business opportunity with a good name, financial security and a bright future, consider joining the Sterling Optical / Site for Sore Eyes Franchise Family. It's not by chance that we are one of America's largest retail optical chains and the fastest growing optical franchise in the industry.
Reviews (25)
Corky Rutlage
Corky Rutlage
Dec 14, 2021
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Seeing Suzette & Steve always feels like a visit with old friends. Everything about the place is professional & assuring. Questions & problems are dealt with patiently, assiduously, and with kindness.
Ron Kopp
Ron Kopp
Nov 22, 2021
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I've been a customer of this Sterling Optical since at least the early 90s, quite possibly even the mid-80s, when I first moved to New York to go to graduate school. This was when they were located on Broadway around 102nd Street, and predates Dr. Barksdale by quite a few years. When I heard they were moving I was very sad, but was greatly relieved to find out they would still be within walking distance. Honestly, I'd have stayed loyal to them if they had relocated anywhere in Manhattan. I can't count the number of times Suzette has been extra helpful, even when there was really no incentive for
Aidan Wharton
Aidan Wharton
Oct 30, 2021
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A wonderful, smooth and painless experience! They returned my broken glasses better than new!
Kevin M.
Kevin M.
Sep 19, 2021
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I was really impressed with the professionalism and the knowledge of the staff. This made my buying experience a very positive and enjoyable one!

Kevin McMillan
Matt Lebowitz
Matt Lebowitz
Sep 04, 2021
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The team at Sterling Optical is excellent. They take their time to explain everything and make sure you have everything you need, and they go above and beyond to be helpful. In particular, I can't praise Suzette enough. She found a way to let me have 10 extra pairs of trial contact lenses when I got myself in a pickle by not ordering my new lenses quickly enough for them to arrive before I needed to leave on a long trip out of town. I recommend this Sterling location very highly!
Danielle Garcia
Danielle Garcia
Jul 04, 2021
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This place is AMAZING. Suzette and Steve have a high standard for excellent quality and pay great attention to detail which is so important but hard to find when getting a pair of glasses. They are consistently great (as you can tell from all the high reviews). Love Sterling Optical on the UWS and I highly recommend you go to them!
Carlos B.
Carlos B.
Mar 26, 2021
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Stopped by to get my glasses cleaned, and the person behind the counter was extremely helpful and efficient.
Adrienne Mishkin
Adrienne Mishkin
Feb 23, 2021
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I buy all my glasses at this particular branch of Sterling Optical (UWS), and have been very happy with their products as well as the excellent customer service. I have terrible vision and they have managed to find/make me flattering and thin looks. They also walked me through what I needed to buy prescription safety goggles (which they don't carry, otherwise I would have bought them there!) Definitely recommend.
Jhoan Esteban Giraldo Montoya
Jhoan Esteban Giraldo Montoya
Feb 11, 2021
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My glasses are perfect! The staff is simply amazing, they have an amazing kindness. I broke my glasses yesterday (I bought them there, and as I said, they are awesome) and they already fixed them!
Colleen McGuinness
Colleen McGuinness
Dec 16, 2020
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Sterling Optical is fantastic. They took so much time with me to get my prescriptions right -- never rushing me, always listening, tweaking, and working hard to make sure that the prescriptions were comfortable and correct.
Suzette is wonderful -- kind, helpful, great attention to detail -- and every experience I've had with Sterling has been professional and superb.
Adalake Barnwell
Adalake Barnwell
Sep 11, 2020
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I highly recommend Sterling Optical! They are friendly, kind, and highly competent. I ran out of contacts unexpectedly, and when I called to make an appointment, Suzette asked if I needed to come in for a set of sample contacts for the week before my appointment - so helpful! This kind and conscientious service set the tone for my experience. At my appointment, my prescription changed more than expected. Dr. Barksdale asked me to come in again to confirm that the baseline was correct. I was wearing my contacts and she was concerned that fatigue could be throwing things off. This is a level of conscientiousness
Ted Velaz
Ted Velaz
Jul 25, 2020
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Sterling Optical has been reliably serving my family and the broader Upper West Side community for many years. They have excellent service, high quality products, and can help with all your optical needs. Please support this business and the great people running it!
Robert D.
Robert D.
Jul 22, 2020
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Short version: apauled by the service of the doctor, he was checking memes on his Facebook while I was asking questions about eye issues.

Long version:
I was explaining to the doctor that my eyes have been constantly itchy and I tried multiple lotions,cleaners and drops but nothing was working.

He rolled his eyes.

After examining them I asked what is the problem, he looked frustrated at the question grabbed his phone and started to look on Google for lotions, after he asked me if I tried certain ones which I did, i asked again whats wrong with my eyes because i dont know where to start.
Marilyn N.
Marilyn N.
Feb 15, 2020
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Sterling Optical is the place to go. After a wrong prescription from an eye specialist my glasses did not allow me to see. Sterling had me see their Dr in the store and now the glasses are perfect. Thank you Felix for helping me through this and for switching the wrong lenses to the correct ones at no cost! I highly recommend this store. Customer service is wonderful and staff is extremely friendly.
Keith L.
Keith L.
Jan 14, 2020
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My wife and I have been going to Sterling Optical for years and it is always an exceptional experience. Sandy is fantastic and we've come to value her opinion when buying glasses. She knows our tastes and what frames work best. We moved further south last year yet we still drive to see Sandy. We drive pass multiple competitors because of the service that Sandy provides. It's quite simply the best. Felix is a great optician. The team of Sandy and Felix are unbeatable. The large selection of frames can be overwhelming but Sandy knows eXactly what she has in inventory. She's great at
Jon W.
Jon W.
May 27, 2019
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I've put off buying glasses for some time now because I didn't know the style frame I wanted. From the moment I walked in I felt welcomed and taken care of. Sandy helped me find glasses that looked good on me, allowed me to try them on and then let me to come to my own decision. Her warm, patient and professional approach was just what I needed. Thank you
Vadim G.
Vadim G.
May 27, 2019
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I was impressed with Customer service, especially Felix, highly professional, positive atmosphere, good prices
Courteous staff
Would definitely come back
Amanda J.
Amanda J.
May 13, 2019
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Had an emergency lost glasses situation, and they had me in and out within an hour with a gorgeous new pair. Great experience, will always come back here.
Cathy S.
Cathy S.
Feb 17, 2019
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I'm an idiot--so I blame myself. I've been going here for years and keep saying it will be the last time but today was the last straw. They upsell and are so ridiculously overpriced. Same frames can be purchased online at a fraction of the cost and now they will charge an additional $50 to put in lenses if the frame was purchased elsewhere. Today I came in for a recheck because my new lenses were so unbelievably strong, I asked them to check my vision as though I was a new customer--without referring to the last prescription. I would think the "doctor" (Dr. Forszt) could tell
Phil S.
Phil S.
Nov 20, 2018
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Stopped in on a busy Saturday evening about 5:45PM. I was hoping to schedule an optical exam later in the week but as luck would have it the eye doctor had not left and she kindly accepted me last minute.

My teenage kids were next door at Game Stop and no telling what mischief or purchases they were up to, so I needed to be quick. So while I was getting the exam done, Sandy (so awesome) helped pick out several frames for me. After consultation with the boss (my wife who arrived later) they narrowed down the frames to a handful. I ended up picking up a pair that were comfortable and stylish
Kat R.
Kat R.
Nov 09, 2018
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I know it's a long review. But I spent almost $700 on glasses at this establishment AFTER "health insurance"

I purchased a pair of Jimmy Choo frames with Crizal lenses and added the extra insurance to both back in February.

First problem: prescription was wrong, had to wait and make another appointment to see another doctor and order new lenses.

Second problem: lenses fell out of my glasses, had to go back and have them put back in

Third problem: went in to replace my lenses because they got scratched (not even a year later, and I only dropped them once)

Fourth: wrong lenses
Bob Y.
Bob Y.
Jul 03, 2018
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A big thank you to the the employees here!!!

My father & mother in-law went for exams and glasses last week. They are 90 and 92. Due to the insurance they have, they were limited to this location. They didn't know it was in Menlo Park Mall and had a really hard time getting to the middle of the mall, even though my sister in-law was with them.

After the exam, they asked for their glasses to be mailed because they could not imagine trying to get back to the store again. Instead of mailing them they did something even better. The told them to come back in an hour and the glasses would
Anish P.
Anish P.
Feb 18, 2018
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Horrible eye checkup service. Was made to sit and wait for 1.5hrs for pre booked appointment for eye check up. The equipment to check eye is super old. Doctor had barely few choices of contacts to try out, took 99$ Payment to book contacts fitting for another day once the contact arrived. Has been 8 days now no call backs. I am on my current old monthly contact last pair and now thinking of going to another doctor for contacts. Will probably now end up with double money spent. :(

Came to this place bcos local Costco eye doctor stopped taking my insurance. Was hoping to find a good alternative
Lawrence C.
Lawrence C.
Feb 03, 2018
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Having not had a great experience here back in 2014, I didn't think I'd ever be back (prescription came out uncomfortably strong and I was grossly overcharged). I originally planned on getting my eye exam at Target Optical in Linden (and getting my glasses at Warby Parker ;)), but not only were they booked for days, their eye doctor leaves at 4:30pm weekdays and 4pm Saturdays. I called Sterling to ask for their eye exam price without insurance, and the guy initially said $79.99. When I replied, "Okay, thank you," he quickly mentioned that on Wednesdays and Fridays there&apos
Kim S.
Kim S.
Jan 27, 2018
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When I picked up my contact prescription. The lady at the counter said she remembered me getting glasses. I casually mentioned my eyes never did adjusted to them. She mentioned your company has to correct it and would take care of it. I asked if I would have to pay she said no and asked that I bring my glasses. I signed up for the appointment. When I came in, they couldn't find my file, my LAST name changed due to a divorce. Which I had mentioned in previous visit and asked that my file be updated. After an hour of waiting, I was told the complete opposite, and I was also told the description