Grass Roots California
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Grass Roots California
We create inspiring apparel for those who choose to stand out, be different, and create their own path. Make sure you stay up to date with our new and limited edition products. We release new hats and apparel on a weekly basis. Make sure to take advantage of our pre-sale option as limited products sell out in minutes.

Take advantage of our extremely unique Stash Boxes and Grab Bags to get once in a lifetime deals! One of the most influential bands ever, Grassroots is proud to be working with Pink Floyd on custom merchandise. There is no band that had a bigger impact on Grassroots than Pink Floyd. The pioneers of experimental electronic music.
Reviews (10)
Luis Ayala
Luis Ayala
Oct 23, 2021
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Denver location is closed and google has not been updated. Tried visiting this location with the family while vacationing in Colorado, and walked up to a closed up shop.
Edward D.
Edward D.
Sep 19, 2021
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Pickup is all they can do, with COVID, but it was quick and easy. The staff still managed to be super friendly and welcoming
Nicholas Gillispie
Nicholas Gillispie
Jul 20, 2021
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They are still closed in store BUT they still have amazing service and will still continue to get my patronage. Lucas was very helpful and definitely went above and beyond to help me. I haven't been in store in years and can't wait until you open up again.
Esmeralda Ramos
Esmeralda Ramos
Jul 05, 2021
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They were not open for indoor shopping when we visited but we absolutely adore ordering online from them. They did have orders available for pickup which is super convenient! I've been a nearly 10 year customer and can't wait to return to Denver and actually be able to see the store from inside!
Jeston Foley
Jeston Foley
Jul 02, 2021
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So I haven’t been to the store honestly, but with the reviews that they don’t have the store opened yet even though basically everywhere in Denver is opened fully and the fact that no one will answer the phone even over an hour after they’re supposedly open probably just lost their business from me. How are you supposed to know what they have in stock in the store if you can’t go inside to shop? I’d assume their inventory would be more then they have online, I surely hope so.
Sam D.
Sam D.
Feb 22, 2021
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Some of these reviews seem to be scam/paid reviews as I've been shopping here for years and have NEVER had an unpleasant customer service experience.
Anyone who was upset that they weren't doing business in person did not care enough to read the sign.
Their occasional festival hood drops are ludicrous
Nathan Greene
Nathan Greene
Jun 26, 2020
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I visited the Santa Fe location today. (9/6/20) Just to see if maybe it was open. Much to my dismay, it unfortunately wasn't. They will let you however, pick-up an online order from 1-5pm. I still love their products and quality of the clothing. Long time fan, will always be a satisfied customer. I will definitely be coming back when they do reopen. Can't wait to snag a hat or something cool in person. See y'all soon!
Mark Stephens
Mark Stephens
Oct 25, 2019
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Nothing but good things to say about this place and its team. You get what you pay for. In my case that means quality, fun, creative snap-back hats that last years. FINALLY found hats big enough to fit on my giant head. Friendly and helpful staff in a relaxed, artsy environment. If you don't see anything you like - check back in a few weeks - they are always getting new designs.
Prism Collective
Prism Collective
Jun 27, 2019
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It was awesome finally going to the store front after so many years of supporting and helping this incredible company vend festivals and events. The store is dope and the staff is great! If You are in town, you got to check their store front out and pick you up some new swag to add to your wardrobe. Some of the best hats, apparel and so much more. Go experience for yourself!
Tonya Flowers
Tonya Flowers
Aug 10, 2017
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Honestly, I don’t even know where to begin with how much I love Grassroots. This company is so good-hearted and offers the best designs on the market!! I hadn’t really heard of them until Middlelands fest. I stopped by their shop, took a look around and instantly fell in love with their new 8th anniversary hat. There was no hesitation in my purchase! Before I had the chance to wear it, I couldn’t stop looking at it. I loved everything about this hat! On day 2 of Middlelands, I raged in it all day! This hat made me feel sooo good. Unfortunately, around 10 PM, I had an emergency during the