Burgess Advertising & Marketing

Partners for World Health (PWH) is a Maine-based nonprofit that delivers surplus medical supplies and conducts medical missions to countries in need. After a four-year hiatus, PWH wanted to resurrect a popular fundraiser centered on a fashion show with unique creations by prominent designers executed in blue surgical cloth.

After Chalmers Insurance Group expanded south from the Lakes Region of Maine and New Hampshire in the 2010s, they faced a branding challenge: how to integrate the smaller agencies they had acquired into a coherent Chalmers identity, while highlighting the agents' strong local connections. At the same time, Chalmers wanted to position itself vs. national direct insurers advertising heavily on TV, as competitively priced but with better service.

Founded in 1942 and headquartered in Raymond, Maine, Dielectric designs and builds the world's most sophisticated broadcast antennas and signal-transmission solutions. For decades, Burgess has helped Dielectric promote and explain its highly technical products.

Starting in 2017, Dielectric's 75th anniversary year, we heightened and sharpened the company's image as a leader in broadcasting technology, in preparation for the FCC's TV channel "Repack."Writing and designing a new website, print ads, corporate brochures, sales sheets and catalogs; and.

When Maine declined to set up and promote its own Health Insurance Marketplace under the Affordable Care Act, the Maine Health Access Foundation (MeHAF) stepped up. Burgess worked with MeHAF and outreach partners to implement a multi-pronged campaign using TV, radio, online, transit (bus), digital (banner and social media), and print ads featuring mostly young Mainers, and dramatizing the importance of "getting covered & staying covered."

There's nothing sexy about plain old drinking water, much less wastewater or stormwater-and who even knows what that is? But when there's a need to raise rates to keep sewage out of our waterways, communicating with customers is essential. That's why in 2013 the Greater Augusta Utility District (GAUD), which serves Maine's capital region, engaged Burgess to upgrade communications to its more than 5,000 customers.