Here at Van Bortel Subaru, everything we do revolves around you. Our various teams are trained to address your needs from the moment you walk through the door, whether you're in the market for your next vehicle or tuning up your current one. Starting with our selection of new Subaru models, our Victor showroom is the place to be if you're in the market for a new vehicle.
Looking to save some money in the search for your next car? Van Bortel Subaru also carries a wide range of used cars from Subaru, as well as today's other top automakers. Once you've chosen your next car, Van Bortel Subaru helps you take those all-important next steps towards driving home the Subaru of your dreams.
Looking to save some money in the search for your next car? Van Bortel Subaru also carries a wide range of used cars from Subaru, as well as today's other top automakers. Once you've chosen your next car, Van Bortel Subaru helps you take those all-important next steps towards driving home the Subaru of your dreams.
Services
Sales appointments are encouraged to help us provide safer environments and better customer experiences as we follow health and safety guidelines. Thank you for trusting us to serve you. At Van Bortel Subaru of Victor, we take pride in everything we do.
We offernew Subaru modelsand used cars to the Rochester area and have the staff in all departments to expertly serve our greater Rochester NY, Syracuse NY, Webster" target="_self" internallink="true">WebsterNY and Buffalo, NYfriends.We want to be your choice for all Subaru services in New York and will do what it takes to keep you 100% satisfied.
We offernew Subaru modelsand used cars to the Rochester area and have the staff in all departments to expertly serve our greater Rochester NY, Syracuse NY, Webster" target="_self" internallink="true">WebsterNY and Buffalo, NYfriends.We want to be your choice for all Subaru services in New York and will do what it takes to keep you 100% satisfied.
Below you will find all of our competitively priced new Subaru cars. With a wide selection of new cars to choose from, we are confident that you will find a vehicle that fits your lifestyle. As a major destination for a Ascent, Outback, Legacy, Forester, Impreza, Crosstrek, and many other Subaru vehicles in the Rochester NY, Syracuse NY, Webster NY, and Buffalo, NY region, we are ready to assist you in any way that we can.
Sometimes the Subaru that's right for you is also popular with other buyers and you might need a little help finding yours. It will be worth looking for, since Subaru vehicles hold their value better than any other brand* - Subaru has been ALG's Top Brand for Residual Value five times*.
You'll be able to count on your Subaru for the long haul, too, with 97% of Subaru vehicles sold in the last 10 years still on the road today - more than Honda, Toyota, or Hyundai brands.Our sales team can assist you in locating your new vehicle by ordering it directly from a Subaru zero-landfill factory or by working with our network of Subaru retailers.
You'll be able to count on your Subaru for the long haul, too, with 97% of Subaru vehicles sold in the last 10 years still on the road today - more than Honda, Toyota, or Hyundai brands.Our sales team can assist you in locating your new vehicle by ordering it directly from a Subaru zero-landfill factory or by working with our network of Subaru retailers.
Van Bortel Subaru of Victor provides a selection of Featured Vehicles, representing new and popular cars at competitive prices. Please take a moment to investigate these current highlighted models, hand-picked from our ever-changing new vehicle inventory!
This site, and all information and materials appearing on it, are presented to the user "as is" without warranty of any kind, either express or implied, including but not limited to the implied warranties of merchantability, fitness for a particular purpose, title or non-infringement.All vehicles are subject to prior sale.
This site, and all information and materials appearing on it, are presented to the user "as is" without warranty of any kind, either express or implied, including but not limited to the implied warranties of merchantability, fitness for a particular purpose, title or non-infringement.All vehicles are subject to prior sale.
A new kind of Subaru is here. A Subaru that can take you farther, equipped and upgraded for your wildest adventures. Every Wilderness model is specifically engineered for off-road exploring with upgrades to its clearance, drivetrain, and all-terrain capabilities, along with rugged exterior styling and a high-tech cabin that's as comfortable as it is practical.
Reviews (16)
SarahE Keller
Dec 31, 2021
Report
Naz Pakizegi
Oct 23, 2021
Report
Van Bortel Subaru, and especially Kyle Moore, went beyond the call of duty to make the stressful experience of buying a car as good as it could be. Having lost a car in the floods in New Jersey, there were not enough Subarus left in NJ to buy. So, I had to trek about 325 miles to near Rochester, to get one at Van Bortel. I really appreciated Kyle's many helpful ways: the straightforward negotiations with him on the phone, his timely responsiveness to phone and email communications, his willingness to facilitate the preparation of the paperwork ahead of time (as we were arriving late in the day
Dilan Gilluly
Oct 04, 2021
Report
In June of 2020, I traded up my 2015 Forester to a new 2020 Forester Sport with them, and was impressed by their professionalism and no-pressure sales environment. When my mom was looking to trade up her car, I decided to stop by with her to compare the deal offered by a more local to us dealer, and was glad that we did. The deal was more fair to her and she liked the new 2022 Legacy more than the cars the other dealership had on their lot. And she was also impressed about their professionalism and no-pressure sales environment.
Also, I did have one issue with my Forester (audio system) that went
Also, I did have one issue with my Forester (audio system) that went
Benjamin Carraway
Aug 22, 2021
Report
Maureen Graham
Jul 15, 2021
Report
I recently needed to purchase a new to me car. It ultimately came down to purchasing from VanBortel or from another local auction site. While the auction site had the car that I really wanted, I decided to purchase from VanBortel because of the professionalism, the ease of the process and fully trusting them and their cars. And because of the reputation of their service department, I know my car will be in good hands for years to come.
Michele Van Damme
Jun 04, 2021
Report
Joe Nutella Victor New York parts department. Best helpful service ever I had lost the key to my car the one and only that is and he efficiently helped me figure out when where and how at an exceptional rate of speed to get a key ordered. However of course about 15 minutes after ordering this piece for my vehicle to be mobile again of course I found the key I called him right back and he helped me cancel the order which took some definite explanation and refunded my money automatically! Any other place would try to excuse themselves for a reason to keep your funds and not be able to cancel your
Mike K.
Dec 26, 2020
Report
Hey guys, here is another 5-star review! Let me emphasize that this is the BEST DEALERSHIP in the area, hands down.
I purchased my Crosstrek here in 2015 after hearing about many friends great experiences. They weren't wrong. There is no pressure for a sale, no BS, no haggling, no shady backroom conversations with the sales manager, etc... It is all upfront, honest, decent business practice.
I have also had some service done here. Service department was just like sales - honest and didn't try to get me to have work done that didn't absolutely need to be done.
My mother just got a 2021 Outback
I purchased my Crosstrek here in 2015 after hearing about many friends great experiences. They weren't wrong. There is no pressure for a sale, no BS, no haggling, no shady backroom conversations with the sales manager, etc... It is all upfront, honest, decent business practice.
I have also had some service done here. Service department was just like sales - honest and didn't try to get me to have work done that didn't absolutely need to be done.
My mother just got a 2021 Outback
Robyn B.
Feb 20, 2019
Report
I've been going here since 2012. I came across this place after having to buy a car in Brooklyn for a job in these parts, and then needing to get it serviced. Even when I moved back and was working in NYC, I would return here for the weekend just to have my car serviced, and get away from the hustle and bustle of NYC.
When we were in the market for a second vehicle after permanently relocating here, the only place we thought of going was to Van Bortel.
The environment is exceptional, and the service has for the most part been satisfactory; satisfactory mainly because sometimes I feel I am
When we were in the market for a second vehicle after permanently relocating here, the only place we thought of going was to Van Bortel.
The environment is exceptional, and the service has for the most part been satisfactory; satisfactory mainly because sometimes I feel I am
Cheryl L.
Aug 26, 2018
Report
Horrible service. I bought a vehicle here about 13 years ago and my mechanic discovered the odometer had been tampered with. We ended up buying a new vehicle but no compensation. That vehicle died at 140k miles due to timing device and we went back to Van Bortel to look at a new/used car. There was no personal service whatsoever. I didn't receive a follow up call or anything. They just wanted to sell us a new vehicle. Very impersonal, and they just want a hard sale. There is no 102% money back guarantee whatsoever!
Matthew Wingler
Aug 07, 2018
Report
Fo B.
May 04, 2018
Report
Kelly P.
Apr 18, 2017
Report
Really great customer service and attentive staff.This was the most painless car purchase I've ever made and while I hope it will be a very long time before I have to buy another car I will go through them even though its the next city over. A huge plus is that they will text and email you with quick responses over having to call and do things a more old fashioned way. Additionally you can put up to 2,500 down on a credit card which is really helpful for racking up points if you card has a rewards system. Jim Pennell was our sales person and I recommend him as well.
Sammy G.
Mar 17, 2017
Report
We drove an hour and a half to visit here.
We have 2 other Subaru dealerships around us but we heard great things about this location. My only negative is that there is NO TITLE PERSON on Saturday!! So when we wanted to trade in our car and take a new one home, we had to come back, which was kind of a bummer and a bit annoying since it is so far from us.
Cody was our salesperson and he was SUPER nice and not pushy at all. He worked with us and explained all of the different models and answered our questions even though we asked them the same ones! I loved that we could take the car for a test
We have 2 other Subaru dealerships around us but we heard great things about this location. My only negative is that there is NO TITLE PERSON on Saturday!! So when we wanted to trade in our car and take a new one home, we had to come back, which was kind of a bummer and a bit annoying since it is so far from us.
Cody was our salesperson and he was SUPER nice and not pushy at all. He worked with us and explained all of the different models and answered our questions even though we asked them the same ones! I loved that we could take the car for a test
Andrew P.
Aug 19, 2016
Report
I had an excellent, prompt and pain-free experience buying my new WRX here at Van Bortel. They were very transparent about pricing and options. They didn't even want a deposit from me for my order; which either shows trust on their end to me, or they're just super confident that my car will sell if I back out. In hindsight, the latter is most plausible, ha ha. Vince, my sales rep, was awesome every step of the way and responded to my emails at all hours. I wish he kept that up after I signed my life away and drove the car home... Oh well, that's just business I guess. On to the next
Stanley M.
Aug 01, 2014
Report
Katie A.
Dec 31, 2013
Report
I purchased a car here this past fall. Everyone was very friendly and not at all pushy, which is what I was looking for in a dealer. The salesman I worked with (Jeremy) didn't try to pressure me into spending more or getting a 'better' model than I wanted, and I negotiated a lower finance rate than my banks were offering.
Everything went smoothly (trading in my old car, switching insurance, etc) and there were no hidden costs or fees in the process. I would give the dealership five stars but my car took longer to arrive than they estimated, and I wasn't kept as much in the
Everything went smoothly (trading in my old car, switching insurance, etc) and there were no hidden costs or fees in the process. I would give the dealership five stars but my car took longer to arrive than they estimated, and I wasn't kept as much in the
