Willson's Sport & Marine
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Willson's Sport & Marine
We are proud to introduce ourselves as one of the largest dealers of Arctic Cat and Textron in Palmyra, Wisconsin. At Willson's Sport & Marine, we understand that superior performance is what's needed for success. We have been in business for over 30 years. Willson's Sport & Marine offers a wide range of new and used ATVs, side x sides, snowmobiles, chainsaws, and lawn mowers.

We proudly carry premium brands such as Arctic Cat, Husqvarna, and Textron Off-road. Check out our brochures to find what you are looking for. Our experts have a long-standing reputation for offering boat winterization, maintenance and repair for all makes and models of powersport vehicles and outdoor power equipment.
Services
A boat is a big investment, so take proper care of it during the winter by bring it to Willson's Sport & Marine for winterization. A typical winterization includes changing gear lubes, fuel treatment, greasing, fogging the engine, adding bio-degradable antifreeze to the engine blocks, and acid-washing the hull/pontoons.
Reviews (12)
Roland Garcia
Roland Garcia
Sep 12, 2021
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Great deal on Husqvarna zero turn with Kurt. Got financing through shop , worked out good. Pricing was standard, no more or less then any other dealer.
Paul Helgerson
Paul Helgerson
Jul 03, 2021
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I purchased a 2016 El Tigre. We put 174 miles on it and the chain case had a crack and our season was done. I called and they said that the mechanic must not have seen it. I then wrote a letter to the owner and got no response. I will NEVER go back again.
Bill Abernathy
Bill Abernathy
May 12, 2021
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I own/operate a Wildlife Control business in Lexington KY. After owning an extremely loud Polaris, I was looking for a quiet ride that still. Luke get me to where I go and not make my head feel a foot thick after working all night. I finally settled on a Textron/Arctic Cat Prowler Pro. It isn’t the easiest vehicle to find used to say the least. Somehow I ran across a leftover 2019 that Wilson Sport had. I called and spoke to Kurt and felt comfortable enough to make a down payment and plan for the 14 hour round trip to come pick it up. Was surprised to see such a large dealership in a seemingly
Derek Sutter
Derek Sutter
Sep 02, 2020
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Took a sled in for repair. Twice. After 500$ down the tube they litterally changed smart valves the first time and cleaned powervalves the second... clearly wasn't the issue. Ran no better than before.. Just thought taking it in would be the quick way to get the sled back up for the season. mechanic doesn't have diagnostic skills whatsoever. I wanted a discount for the waste of time but that really didn't happen. I fixed it. When it was time to buy a new sled I happily went to action powersports and had a good experience
Sally S.
Sally S.
Jul 24, 2019
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Beware! We hired this shop to fix our boat motor; in duress, as we saw other bad reviews online and heard from at least three neighbors how they were not happy with the service & about the boat motor repairs (or lack thereof) they did for them. They all said they charged an exuberant amount of money for NOT fixing the issue they had. We tried to get it fixed with them as they had our boat stored there for the winter (and we did not hear of the other's bad experience until after the fact). They did not fix the issue & in less than 3 times on the water, with an average of 30 minutes
Katie S.
Katie S.
Jan 10, 2019
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BUYER beware!!! This company's website displays false advertising. Drove 961 miles to buy a sled that we were told had electric start and was advertised as having electric start, only to find out it had been removed. Tried to come to a solution with the owner and sales person only to have my calls ignored. This buiesness took advantage of me. Would never recommend buying from here. Worst service I've ever experienced.
Tom D.
Tom D.
Oct 02, 2018
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I moved to Palmyra a few years back and I have owned Arctic Cat sleds forever so I bought my sled there, They took great care of me and I also bought a new Husqvarna zero turn from another dealer not knowing they sold them there, and when i had a warranty issue they took care of it like I bought it from them. They also dropped it off at no charge. Great group of people there. I also have my boat winterized there every year..
Chris Klein
Chris Klein
Oct 01, 2018
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Excellent service mechanic there really knows his stuff fixed my atv
right away for me, been going there since the late 80s!!!!!!
Kate Fox
Kate Fox
Aug 19, 2018
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They had what I needed and a great staff. I was laughing the whole time. Also I know they can order most anything I need too.
Andrew Grall
Andrew Grall
Jun 23, 2018
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I've visited Wilson's dozens of times over the years. Do not expect to be greeted by a salesman. You'd likely even be overlooked if you walked in holding a bag of cash.
Dan Luthi
Dan Luthi
Jun 22, 2018
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Service slow and incompetent. Price terrible considering machine runs worse than when it got there. Recommend you find a place with a real mechanic!!
David F.
David F.
Dec 21, 2011
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The filter review kicked out my review of Wilson's but every word of it is true. If you go to them don't say you weren't warned . I spent 25 thousand there and in the end one of my snowmobiles that was repaired/ rebuilt lasted only 5 minutes and they would not stand behind their mistake. They didn't fix the coolant leak that caused the engine failure in the first place! I was burned and so was my new engine. Not standing behind their work was not even a thought when I did business with them. I wish I would have had the service experience with them before i bought