We bring beauty to life. Drawing From Memory (DFM) is a branding and design agency focused on nurturing the next generation of beauty brands. Working with both beauty icons and start-up ventures, we challenge our clients to think deeply about the values that make brands more than just the products they sell.
Fusing strategic expertise with fine art roots, we create elevated brands that fully inhabit their unique identities in digital, retail, and beyond. We believe in creating brands that are so much more than just the products they sell. Our identity-driven, collaborative branding methodology builds beauty companies rooted in values and beliefs that motivate customers and drive brand loyalty.
Fusing strategic expertise with fine art roots, we create elevated brands that fully inhabit their unique identities in digital, retail, and beyond. We believe in creating brands that are so much more than just the products they sell. Our identity-driven, collaborative branding methodology builds beauty companies rooted in values and beliefs that motivate customers and drive brand loyalty.
Services
We bring beauty to life. Drawing From Memory (DFM) is a branding and design agency focused on nurturing the next generation of beauty brands. Working with both beauty icons and start-up ventures, we challenge our clients to think deeply about the values that make brands more than just the products they sell.
In 2015, on the brink of what would become a game-changing success in the color cosmetics business, founders Laura and John Nelson approached our creative branding agency to help create Colourpop. Together, our teams refined brand positioning focused on rapid innovation and influencer collaborations.
In need of some refinement to their brand positioning and an overhaul of their visual identity, color cosmetics company PROFUSION partnered with our boutique brand design agency to bring their vision to life. Targeting beauty junkies in search of affordable trend-driven products, DFM modernized their visual brand identity and updated the brand's logo to better align with the style-obsessed customer on a budget.
In need of a refresh for their e-commerce website, our creative design agency collaborated with iconic mass brand Physican's Formula. Working with Physicians' digital marketing team, we created a fresh new visual direction rooted in the brand's nature-based origins.
We also refined the website architecture to better highlight their sub-brands and Physicians' Coalition page, which highlights the brand's partnership with dermatologists, and provided a more functional mobile site design.
We also refined the website architecture to better highlight their sub-brands and Physicians' Coalition page, which highlights the brand's partnership with dermatologists, and provided a more functional mobile site design.
Leveraging their success as a tastemaking clean beauty retailer, the team at Follain tasked our boutique branding agency with designing their eponymous line of clean beauty and wellness essentials. Guided by the brand's values of health and sustainability, DFM created a clean beauty skincare packaging suite for a range of products across face, body, and home.
Reviews
Be the first to review Drawing From Memory.
Write a Review
