PubMatic delivers superior revenue to publishers by being an SSP of choice for agencies and advertisers. By delivering results-monetization for publishers and ROI for buyers-we help our clients realize the full potential of their digital advertising strategies. We provide market-leading technology, algorithms and insights that enable top-tier monetization across devices, channels and ad formats.
A dual focus on transparency and building solutions that solve the most pressing industry problems has helped us remain at the forefront of sell-side innovation since 2006. GroupM's partnership with PubMatic brings our clients media transparency and an efficient path to premium inventory.
A dual focus on transparency and building solutions that solve the most pressing industry problems has helped us remain at the forefront of sell-side innovation since 2006. GroupM's partnership with PubMatic brings our clients media transparency and an efficient path to premium inventory.
Services
PubMatic delivers superior revenue to publishers by being an SSP of choice for agencies and advertisers. PubMatic's cloud infrastructure platform for digital advertising empowers app developers and publishers to increase monetization while enabling media buyers to drive return on investment by reaching and engaging their target audiences in brand-safe, premium environments across ad formats and devices.
We understand that the digital media ecosystem is complex, and publishers and media buyers have unique challenges and opportunities. That's why our products are designed to work across a wide variety of business environments, allowing for the adoption of our entire tech stack or use of individual modules.
In a fast-moving, ever-changing industry, we partner with you to understand your unique needs and help you leverage the tools you need to improve the monetization potential of your properties. Our ad decisioning and automated selling products empower publishers with independence and access to unique demand, while maintaining a strict commitment to transparency and quality.
Programmatic has become a central part of digital media buying strategies, as it creates workflow efficiencies while the audience and data targeting capabilities improve campaign performance. With PubMatic's programmatic ad buying platform and solutions, buyers can transact on all inventory in the specific sales channels that are best suited to accomplish their goals of achieving increased ROI, at scale, within quality environments.
As consumers contribute more time and mindshare to mobile devices, it's no surprise that advertisers are spending more on mobile inventory. With our leading programmatic mobile advertising platform, publishers and app developers can leverage the open exchange as well as advanced deal models to maximize their monetization and gain access to brand budgets.
Reviews (1)
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Sep 29, 2021
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